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Director of Growth

3 months ago

Minneapolis, United States Zissou Full time
Job DescriptionJob Description

Direct-to-Consumer E-commerce and Amazon Brand Development

Company Overview: We are a forward-thinking e-commerce company dedicated to innovation and customer satisfaction. Our mission is to develop cutting-edge tools and brands that enhance consumer experiences through direct-to-consumer channels and Amazon's marketplace.

Position Overview: As the Director of Growth, you will spearhead our strategic initiatives to build direct-to-consumer e-commerce tools and create brands specifically tailored for Amazon. You will lead a talented team, collaborating closely across departments to drive growth, innovation, and market expansion.

Key Responsibilities:

  1. Direct-to-Consumer E-commerce Tools:
    • Develop and execute strategies to build and optimize e-commerce tools that enhance our direct-to-consumer channels.
    • Identify market opportunities and consumer trends to drive the development of innovative tools that improve customer acquisition, retention, and satisfaction.
    • Lead cross-functional teams to ensure seamless integration of tools into our e-commerce platforms, focusing on usability, performance, and scalability.
  2. Amazon Brand Development:
    • Create and launch new brands tailored for Amazon's marketplace, focusing on product differentiation, brand positioning, and consumer appeal.
    • Develop brand strategies that leverage Amazon's platform capabilities to maximize visibility, sales, and customer engagement.
    • Conduct market research and competitive analysis to identify niche opportunities and establish brands that resonate with Amazon's customer base.
  3. Brand Testing and Iteration:
    • Utilize Amazon's platform to gather consumer insights and test new tools and features developed for our brands.
    • Implement A/B testing, gather customer feedback, and iterate on strategies to optimize brand performance and enhance customer experience.
    • Collaborate with analytics teams to measure and analyze key performance metrics, adjusting strategies as needed to achieve growth targets.
  4. Strategic Growth Initiatives:
    • Develop and execute growth strategies aligned with company objectives, leveraging both direct-to-consumer channels and Amazon's marketplace.
    • Drive revenue growth through effective digital marketing campaigns, SEO/SEM strategies, and promotional activities tailored to each platform.
    • Optimize sales funnels, conversion rates, and customer lifetime value through continuous improvement and innovation.
  5. Cross-Functional Collaboration:
    • Partner closely with product development, marketing, sales, and operations teams to align growth strategies with product launches, inventory management, and fulfillment processes.
    • Foster a collaborative environment that encourages innovation, creativity, and knowledge sharing across teams.

Qualifications:

  • Proven experience (10+ years) in a senior growth role within direct-to-consumer e-commerce or at a AAA retailer, with a strong track record of building brands and driving revenue growth.
  • Extensive knowledge of Amazon's marketplace dynamics, brand development strategies, and e-commerce best practices.
  • Strategic thinker with the ability to analyze data, identify trends, and translate insights into actionable growth strategies.
  • Excellent leadership skills with experience in managing and developing high-performing teams.
  • Bachelor’s degree in Business, Marketing, Economics, or a related field (Master’s preferred).

Benefits:

  • Competitive salary and performance-based bonuses.
  • Comprehensive health benefits package.
  • Flexible work environment with remote work opportunities.
  • Professional development and training programs.
  • Vibrant company culture with team-building activities and social events.

Join us in shaping the future of direct-to-consumer e-commerce and Amazon brand development. If you are passionate about innovation, growth, and leading transformative initiatives, apply now with your resume and cover letter detailing your relevant experience and achievements.