Marketing Communications Coordinator

4 weeks ago

Rosemont, United States American Academy of Physical Medicine & Rehabilitation (AAPM&R) Full time
Job DescriptionJob Description

Position Summary

AAPM&R is looking for a dynamic, high-performing Marketing Communications Coordinator to help convey the value proposition of the Academy and engage the market. From writing and editing cross-platform content to developing strategies to engage our members, this position is designed to help the right candidate build their portfolio of marketing communication skills. The ideal candidate is enthusiastic, curious, detail-oriented and creative. The position will focus on content development for print and digital media, programming emails and automated campaigns, and developing other innovative marketing communications strategies/tactics to connect with members and potential members.

Essential Duties and Responsibilities:

  • Collaborates with Marketing Communication team members to oversee development, production and execution of marketing and engagement tactics.
  • Writes, copyedits and coordinates copy for the Academy’s print and digital communications including various Academy newsletters, emails, automated campaigns, websites, advertising and more.
  • Helps identify new marketing strategies and tactics including segmentation and targeting opportunities.
  • Sets up meetings and manages agendas for department and stakeholder meetings.
  • Ensures all Academy marketing tactics are consistent with editorial and branding guidelines.
  • Monitors and reports on effectiveness of marketing tactics through email and website metrics as well as incorporating market research data and sales goals.
  • Prepares materials for presentations and supporting documents for key projects as directed.
  • Maintains high professional standards of integrity, ethics and commitment to the goals of AAPM&R.
  • Performs other duties as assigned by the Manager, Marketing Communications, Director, Marketing and/or Associate Executive Director, Specialty Engagement and Market Development.

Skills and Qualifications:

  • Strong written and verbal communication skills
  • Ability to translate brand guidelines and elements across various types of content and platforms
  • Demonstrated ability to produce creative content across multiple platforms
  • High attention to detail
  • Demonstrated ability to manage projects involving multiple departments and stakeholders; ability to manage many competing priorities and communicate effectively when priorities shift
  • Demonstrated ability to work effectively independently and as part of a team
  • Strong problem solving and critical thinking skills

Education and Experience:

  • Bachelor’s degree, preferably in Marketing/Communications
  • Two or more years related experience
  • Experience in a work environment with concurrent marketing communications projects
  • Association management knowledge a plus
  • Experience with healthcare/medical writing a plus
  • Experience with Sitefinity, Higher Logic and SharePoint a plus

Estimated Travel:

Less than 5%

Company DescriptionAAPM&R serves more than 9,000 board certified physicians who specialize in physical medicine and rehabilitation (PM&R). PM&R physicians are nerve, muscle, bone and brain experts who treat injury or illness non-surgically to decrease pain and restore function. AAPM&R is a leader in helping PM&R physicians acquire the continuing education, practice, knowledge, leadership skills and research findings needed to provide quality patient care.Company DescriptionAAPM&R serves more than 9,000 board certified physicians who specialize in physical medicine and rehabilitation (PM&R). PM&R physicians are nerve, muscle, bone and brain experts who treat injury or illness non-surgically to decrease pain and restore function. AAPM&R is a leader in helping PM&R physicians acquire the continuing education, practice, knowledge, leadership skills and research findings needed to provide quality patient care.

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