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Marketing Communications Specialist
2 months ago
AboutVeracityID,Inc.
VeracityID is a privately held company with staff and offices across the US and Europe. Our company provides fraud prevention, underwriting automation and risk analysis services to Property & Casualty insurance carriers through a native cloud application platform called idFusion. idFusion risk services are tightly integrated with carrier point-of-sale and core systems to deliver virtualized, user-customizable underwriting solutions during live transactions. Our mission is to help carriers achieve superior financial performance through superior risk analytics and technology-enabled risk selection/fraud prevention solutions.
idFusion offers three core capabilities to carriers:
- Rich Customer, Channel & Market Analytical Tools.
- In-Transaction Risk Detection & Intervention Capabilities.
- Virtualized, Customer-Defined Underwriting Automation Solutions.
The role
As a Senior Marketing Communications consultant, you will be responsible for planning, executing, and measuring integrated marketing communications campaigns. You will work closely with the sales team to identify prospects and generate interest. Additionally, you will be in charge of creating and keeping up customer-facing product materials for particular VeracityID solutions.
The successful candidate will be responsible for the following:
- Collaborate with key executives and leaders to develop effective communication strategies to support corporate initiatives.
- Create and coordinate the production of marketing and/or promotional communications that may include electronic, social media, new/emerging media and other collateral that is in accordance with the company’s approved strategic marketing plan and objectives.
- Complete assigned activities related to the implementation of marketing and/or communications strategy.
- Contribute to content for fact sheets, brochures, articles, newsletters, and other internal or external communications.
- Creates high-impact communications for executives, including speeches, presentations, town halls and talking points.
- Assist in delivering presentations to internal and external customers.
Expected Areas of Competence (i.e., knowledge, skills, and abilities):
- Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities.
- Strong creative, strategic, analytical, organizational and personal skills.
- Strong oral and written communication skills.
- Ability to manage multiple projects at a time.
- An entrepreneurial spirit who enjoys business growth, challenges and opportunity.
Education/Experience Requirements:
- Bachelor’s degree in marketing, business, communications, journalism, or a related field.
- +5 years of experience in communications, marketing, journalism or related field.
- Previous experience in corporate communications environment preferred.
- Computer literacy in MS Office Professional.
- Web literacy in Facebook, Twitter, email marketing, LinkedIn, Google+ and other social media tools.
