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Marketing Communications Coordinator
1 month ago
We are seeking a Marketing Communications Coordinator to amplify and manage our online presence and content needs. This role offers a fantastic opportunity for someone to help our company evolve while contributing to essential marketing functions that grow our business. If you’re energetic and motivated, we want you to apply
Key Responsibilities:
1. Website Maintenance:
Regularly update and maintain content on our website to ensure accuracy and relevance.
Collaborate with cross-functional teams to obtain necessary information for website updates.
Implement SEO best practices to enhance website visibility and performance.
Communicate with external vendors and agencies as needed.
2. Content Creation and Optimization:
Develop engaging and shareable content for the website, including blog posts, product updates, and landing pages.
Optimize content for search engines to improve organic search rankings.
3. Social Media Management:
Assist in managing and growing our social media presence.
Create and schedule posts across various platforms to promote brand awareness and engagement.
4. Data Analysis:
Monitor website analytics and provide regular weekly reports on key performance metrics.
Use data-driven insights to recommend improvements and optimizations.
5. Intranet Management:
Support the creation of content for our intranet – internal employee database
6. Video Content Management:
Work closely with the production team to create approval videos for each machine
Manage video database with up-to-date and accurate information
7. Research and Stay Updated:
Stay abreast of industry trends and digital marketing best practices.
Research competitor activities to identify opportunities for improvement.
Qualifications:
Bachelor’s degree in marketing, digital marketing, communications, or related field. Recent graduates or those with a couple of years of experience are encouraged to apply
Strong written and verbal communication skills.
Basic understanding of SEO principles and best practices.
Familiarity with content management systems (e.g., WordPress) is a plus.
Proficiency in social media platforms and their management tools.
Analytical mindset with the ability to interpret data and make recommendations.
Detail-oriented with excellent organizational skills.
Company DescriptionMachinery manufacturer.Company DescriptionMachinery manufacturer.
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