Director of Marketing
3 weeks ago
**Job Title: Director of Marketing
**Location: Orlando, Florida
**Job Overview:
We are looking for a dynamic and innovative Director of Marketing to lead our marketing team in Orlando, Florida. This position is ideal for a strategic thinker with a passion for driving brand growth and a proven track record of developing and executing successful marketing campaigns. The Director of Marketing will be responsible for shaping the marketing strategy, overseeing all marketing activities, and leading a talented team to achieve our business objectives.
**Key Responsibilities:
- Develop and implement comprehensive marketing strategies to increase brand awareness, customer engagement, and revenue growth.
- Oversee the creation and execution of marketing campaigns across multiple channels, including digital, print, social media, and events.
- Lead and mentor the marketing team, fostering a collaborative and creative work environment.
- Analyze market trends, customer insights, and competitive landscape to inform strategic decisions.
- Manage the marketing budget, ensuring effective allocation of resources to maximize ROI.
- Collaborate with cross-functional teams, including sales, product development, and customer service, to align marketing efforts with business goals.
- Track and report on the performance of marketing campaigns, using data-driven insights to optimize strategies.
- Build and maintain relationships with key stakeholders, including partners, vendors, and media outlets.
**Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
- Minimum of 7 years of experience in marketing, with at least 3 years in a leadership role.
- Strong understanding of digital marketing, branding, and content strategy.
- Proven ability to develop and execute successful marketing campaigns that drive growth.
- Excellent leadership, communication, and project management skills.
- Proficient in marketing analytics tools and CRM software.
- Creative thinker with a results-oriented mindset.
**Benefits:
- Competitive salary and performance-based bonuses.
- Health, dental, and vision insurance.
- Retirement plan with company match.
- Paid time off and holidays.
- Opportunities for professional growth and advancement.
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