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Senior Communications Campaign Specialist

3 months ago


New York, United States Gallagher Bassett Full time
Job DescriptionJob DescriptionSenior Communications Campaign Specialist
 Part Time Employment 20-29hrs/wk
Remote position


Gallagher Bassett is the premier provider of global claims, loss control, and risk management consulting services, dedicated to exceptional customer service and demonstrably superior outcomes.

Primarily focused on executing marketing campaigns and initiatives in support of driving organic growth, this position's key accountability is executing measurable marketing strategies and campaigns in support of identified marketing and sales goals.
Incumbents will work closely with Marketing Manager and internal creative and production resources to deliver key marketing activities and programs, including lead generation campaigns, events, advertising, public relations and social media. 
Essential responsibilities also include: Project management, Campaign monitoring and reporting, Competitive analysis, Industry analysis and prospect research, and Tracking and measuring effectiveness of marketing efforts in driving sales, adjusting strategies to maximize ROI, experience developing written content, as well as creating and managing a content calendar.
Produces and executes strategies to leverage and grow client network.
Prospects, researches, sources and identifies new potential business opportunities
Builds and maintains positive client relationships that result in enhanced partnerships and increased profitability.
5+ years’ experience in digital marketing with strong experience in web management (WordPress), SEO/SEM, social media, and demand generation.
Ability to draw insights from materials and people, and craft narratives to drive awareness, relevance, and calls to action.
Self-starter with strong work ethic, excellent project management skills, analytical aptitude, ability to meet deadlines, and experience managing multiple, concurrent projects.
Collaborative and results-driven team player.
Strong interpersonal skills with experience working with senior-level executives.
Creation and implementation of visually compelling marketing campaigns across multiple digital channels (social, email campaigns, display, print and more) to attract and engage potential clients.
5+ years graphic design experience with expertise in developing marketing or advertising campaigns.
Will be required to present a design portfolio that shows conceptual thinking applied across a range of touchpoints, including social, display, email, and print.
Proficiency in the formal elements of design, including typography, layout, balance, hierarchy, proportion, color, emphasis and consistency.
Fluency with design software, including the full Adobe Suite
Experience collaborating with other designers and marketing professionals within a corporate structure.
Experience following corporate design guidelines and branding.

Requirements:
Bachelor’s degree in Marketing, Business Administration, or related field, and 5 years relevant experience in B2B marketing.   Strong technical skills across Adobe Creative Suite, Microsoft Office Suite, especially Microsoft Excel.  Experience with Workfront, Salesforce or other project management software/applications.  Strong communication skills.  Excellent time management & organizational skills.

 

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