Business Development Marketing Representative
2 weeks ago
The Business Development and Marketing Representative will maintain established business relationships, identify and develop new business opportunities within assigned verticals, develop / implement effective marketing strategies, and deliver our core values to all customers. The role will focus on the deliverables revolving around the 6 core pillars of our marketing strategy. In addition, this role will work cross functionally within the organization and with external stakeholders to achieve the duties and responsibilities outlined below.
- Brand Development
- Manage brand presence in assigned territory.
- Adheres to brand standards within marketing campaigns.
- Revenue & Financial Stewardship
- Meets established quarterly and annual sales goals. o Adheres to established marketing budgets and allowances.
- Establishes ROI for marketing campaigns.
- Properly tracks and records all expenses in CRM system.
- Event Engagement & Community Influence
- Identify and coordinate company engagement events which promote Paul Davis Restoration brand and services.
- Maintains relationships with nonprofits, charities, and associations to create influence and develop new business.
- Establishes and maintains company social media accounts.
- Identifies and “posts” or “shares” relevant content based on current business cycle.
- Manages brand integrity on social media accounts.
- Prospect Mapping & Engagement
- The project manager will ensure that all projects are completed per municipal codes.
- Project Manager will determine all required permits for reconstruction projects and ensure that all permits are filed within the municipalities.
- Data Management o Enters all companies, contacts, and jobs into CRM system.
- Maintains and audits data in CRM system to ensure accuracy.
- Records all sales activities into CRM system accurately and timely.
- Any other duties assigned.
- High School Diploma or equivalent.
- Bs in Marketing is preferred.
- Minimum of 2years' experience in B2B, B2C, and/or D2C.
- Analytical and strong organizational skills with excellent verbal and written communication.
- Proficient with CRM systems and lead management theory.
- Experience working with Microsoft Office Suites.
- Event planning and coordination.
- Experience in developing marketing campaigns to include ROI modeling.
- Understanding of Nextgear/CoreLogic RMS is preferred.
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