Head of Sales, Digital Platforms

3 weeks ago


New York, United States Sinclair Broadcast Group Full time

Bally Sports mission is to build a transformative, participatory sports platform, anchored by the most exclusive and relevant live professional games, which provides fans a year-round opportunity to engage with content and communities they are most passionate about.
We are looking for an experienced Director, National Ad Sales & Partnerships  to add to our roster. Reporting to the VP, Ad Sales & Partnerships, this role leads the efforts in driving demand for the Diamond Sports Group properties through strategic relationships with ad sales partners as well as directly with the client and agency. Additionally, this role will be the day-to-day account manager of national advertising campaigns. 
This position will interface and collaborate with multiple levels of sales management, both at the corporate level and at the regional level and serve as the day-to-day contact for our ad sales partnerships in the national marketplace and will work closely with them to ensure revenue growth for Diamond Sports Group and delivery of current partnerships. 
The Game Plan :
(Lead day-to-day account management with ad sales partners, agencies, and client direct for national advertising opportunities.
Drive incremental revenue growth with ad sales partners ensuring revenue target achievement.
Work closely with ad sales marketing and planning to ensure campaigns are properly executed and delivered.
Research the market to identify regional and national prospects and collaborate with ad sales partners on approach.



Address client needs while highlighting the value and capabilities of the Diamond Sports Group sales strategy.
Coordinate with local RSN market sales leadership on opportunities and sponsorship delivery.
Respond to ad hoc sales requests from ad sales leadership, finance, ad sales partners, and more.
Provide account management support for key ad sales relationships directly with sales partners, agencies, or advertisers.
Bachelor’s Degree 
~8-10+ Years of Experience in Sports, Sports Media, and Partnership Development and Management
~ Prior success in driving new business/incremental revenue strategies with a focus on linear and streaming advertising sales.
~ Existing network of contacts in the Sports and Sports Media landscape.
~ Strong understanding of linear, digital, and multi-platform ad sales approach.
~ Knowledge of Microsoft Office applications and willingness to learn other proprietary software.
~ Flexibility to travel as needed and work evenings or weekends for client meetings, industry events, or other business-related activities.
~ Prior experience in local sports media landscape preferred.

Final compensation for this role will be determined by various factors such as a candidates’ relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave, and employee stock purchase plan.
#Diamond Sports Group LLC, an independently managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc., owns the Bally Sports Regional Sports Networks (RSNs), the nation’s leading provider of local sports. Bally Sports Detroit, Bally Sports Florida, Bally Sports Great Lakes, Bally Sports Indiana, Bally Sports Kansas City, Bally Sports Midwest, Bally Sports New Orleans, Bally Sports North, Bally Sports Ohio, Bally Sports Oklahoma, Bally Sports SoCal, Bally Sports South, Bally Sports Southeast, Bally Sports Southwest, Bally Sports Sun, Bally Sports West, and Bally Sports Wisconsin. The Bally Sports RSNs serve as the TV home to more than half of all MLB, NHL and NBA teams based in the United States. Diamond Sports Group also has a joint venture in Marquee, the home of the Chicago Cubs, and a minority interest in the YES Network, the local destination for the New York Yankees and Brooklyn Nets. Diamond RSNs produce approximately 5,000 live local professional telecasts each year in addition to a wide variety of locally produced sports.


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