Marketing & Sales Manager/Specialist (Houston)
2 weeks ago
ARTECHOUSE seeks to hire a Sales and Marketing Manager / Specialist. In this role you will be responsible for developing and implementing strategies to drive consumer ticket sales for ARTECHOUSE located in Houston. The ideal candidate will be a proactive, creative and hands-on strategist executing many areas of ARTECHOUSE’s sales and marketing efforts, including but not limited to: Ticket Strategy, Promotions, Events, Group Bookings, PR, Advertising, Grassroots Marketing, and Partnerships, This role will also participate in marketing team collaborations with colleagues in other locations as needed. This is a hybrid/remote position, based in the Houston area.
CORE RESPONSIBILITIES
- Develop and implement multi-platform Short & Long-Term marketing plans and budgets for ARTECHOUSE Houston with the focus on meeting and exceeding sales goals, and enhance the brand recognition.
- Develop and implement local promotions to drive ticket sales
- Identify and foster partnerships with local businesses and organizations, including strategic approach, proposal development, pitch efforts, and execution. Work with national partners as relevant.
- Analyze sales results, market trends, competitor activities and pricing strategies; utilize results to ensure the effectiveness of specific marketing strategies for the Houston location.
- Work closely with the Digital team to effectively market the Houston location on all relevant digital platforms and reach target audience
- Lead non-digital local advertising efforts to drive ticket sales in Houston
- Lead local Group Sales efforts.
- Work with Private Events team members to support local event sales efforts.
- Hire and lead the local PR agency to meet Houston press goals and influencer strategy.
- Establish and maintain strong relationships with local media, influencers and industry professionals; act as the location’s spokesperson and ensure positive media coverage; plan and execute media events and press releases to generate publicity.
- Communicate effectively and work closely with the Guest Services team to develop and implement effective on-site marketing programs to enhance guest experience and build positive word of mouth.
- Work closely with the Guest Services team to monitor, respond to and improve online reviews
- Continuously seek opportunities to enhance guest satisfaction and loyalty through personalized services and tailored experiences
- Serve as primary liaison for Houston area strategic marketing initiatives and represent ARTECHOUSE with cultural partners and citywide organizations to ensure strong in-market network.
- Be onsite at the Houston-based ARTECHOUSE venue for various events (e.g. press interviews, openings, etc.)
- Travel locally as needed for meetings, networking and etc.
- Perform other job functions as necessary to ensure continued smooth operation of the organization.
REQUIRED EXPERIENCE:
- Bachelor’s Degree
- Minimum of 2-4 years of marketing experience with a ticket sales-driven property in Houston or luxury hospitality (tourism attraction, entertainment property, hotel, agency that represented such property).
- Proven track record of achieving sales targets and driving revenue.
- Experience developing and/or managing partnerships and promotions and managing agencies / teams
- Group sales or private event sales a strong plus
- Ticketing systems a strong plus
QUALIFICATIONS & SKILLS:
- Entrepreneurial spirit and strong initiative for exceeding goals
- Strong verbal and written communication skills to build relationships with clients, partners and team members; and the ability to represent the company as a spokesperson
- Strong negotiation and presentation skills; ability to create proposals and sales/marketing material that are powerful, compelling, customized, and effective.
- Strong organizational and time management skills and the ability to be proactive
- Ability to collaborate and work well on a team
- Knowledge of the tourism/attraction/entertainment space, both broadly and with specific expertise in Houston marketing.
- Detailed budget management
- Proficiency in Google Drive and Slack a plus
COMPENSATION
Exact compensation may vary based on skills, experience and location.
WHO WE ARE
We are a growing team of creatives and innovators who dream big. We are ambitious, hard working and value ideas and execution. We create, produce and showcase innovative immersive experiences and exhibitions, as well as operate physical locations in Washington, D.C. and New York City. We believe in our mission and every day we work hard to push creative innovation all while empowering, educating and inspiring our audiences. We pride ourselves in working with some of the world’s groundbreaking artists, and together bringing to life experiential and immersive large scale installations and exhibitions to a global audience. Learn more about our core values -
WE OFFER
- Hybrid working flexibility (must be based in the Houston area)
- Flexible PTO so you can take the time you need
- Competitive health, dental, and vision insurance for employees and their dependents
- Creative and passionate co-workers
WE VALUE
Diversity, inclusivity and hard work. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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