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Competitive Marketing

1 month ago

Long Beach, United States NOW HIRING! Full time

Objective: Seeking a Competitive Marketing and Sales Representative to strategically lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry. Our organization needs individuals with a passion for this industry to continuously foster our success. And of course, if you are a sports fan, that doesn't hurt either

About Us: We are one of the nation's leading telecommunications firms in development, product production, and marketing. We are partnered with a valuable portfolio of clientele in telecommunications, entertainment, and major Fortune 100 companies.

Essential Responsibilities:

  • Work with Account Director on the development of all consumer-focused marketing activities to build the show brand
  • Work closely intertwined with other divisions in marketing and advertising to define, navigate, and build clientele brands
  • Assist in all brand strategy efforts, including defining positioning and mining consumer insights
  • Work on the development of all marketing communications including strategy development, creative briefing, topical promotion, and campaign execution
  • Work closely with company's research function to evaluate target audience research used to make key decisions related to the brand promise and consumer advertising
  • Analyze marketing/campaign performance and correlate those efforts back to brand perception, audience growth, and other key performance indicators
  • Partner with Sales Marketing Consultants on the construction of promotional opportunities and coordination/implementation strategies