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Digital Marketing Specialist

1 month ago

Lawrence Township, United States Aequor Full time

Position: Digital Marketing Specialist

Location: Lawrence Township, NJ 08648

Duration: 16 months

Key Responsibilities and Major Duties:

Overall Goal: Omnichannel organization oversight and ownership of the PASS team/program needs to ensure connectivity to broader commercialization efforts and communication connectivity, tactics, and execution.

Specific PASS needs: The items below are currently in progress between IT, PASS, and select resources within the client omnichannel.

Develop brand.com nursing adherence enrollment schematic and management

Manage overall PASS omnichannel enrollment strategy

Communications BRD ownership with agency

Handoff asset strategy between TAG, and Agency.

Own communication integrations build and testing timeline

Owner comms integrations implementation plan

Oversee opt-in/opt-out strategy

Quarterback integration launch planning (DTA, QVA, and BRD sign-offs)

Incorporate PASS comms into the broader Cobenfy omnichannel ecosystem

Experience in schizophrenia patient/provider/caregiver journey preferred


Education & Experience Requirements:

Bachelor’s degree with a minimum of 5-7 years of industry, (pharmaceutical/biotech or related marketing or media agency) experience

Experience in pharmaceutical omnichannel strategy and digital marketing with commercial patient support programs

Proven ability in managing digital agencies, pharmaceutical call centers, technical integrations, vendors, and cross-functional support teams

Strong oral and written communication skills

Experience with Microsoft Excel, PowerPoint, Veeva PromoMats, WorkFront, Veeva CRM

5+ years of Project Management experience (PMP not required)

Highly organized and oriented, accustomed to fast-paced settings

Exceptional written and verbal communication skills, with demonstrated ability to write, collaborate on, and edit communications and presentations where needed

Has passion for the role, shares ideas brings improvements forward, teaches others

Experience in schizophrenia patient/provider/caregiver journey preferred