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Marketing HubSpot Specialist

2 months ago

Branchburg Township, United States World Wide Metric Full time
Job DescriptionJob Description

We're a small, yet mighty family-owned business on the lookout for an exceptional individual to join our team. At WWM your voice matters; being innovative and having a human element to our brand is our Marketing mission.

Why you should join the team?

1.     You share our values; Heart, Own It, Teamwork, Drive, Grow, Humble, Smart, and Trust.

2.     You are enthusiastic, outgoing and passionate about your work making an impact.

3.     You are a self-starter and have a great work ethic.

4.     You thrive in a team environment and work hard to support your teammates.

5.     You love to learn and grow and welcome new things to help improve yourself.

6.     You welcome constructive feedback and want to always find a way to be better.

Who We Are

At WWM, we are an essential piece to keeping the world flowing.  We are a pipe, valves, and fittings supplier to the maritime and industrial markets, looking for a Marketing Specialist to join our Marketing Team. Since 1970, World Wide Metric has continued to grow. With four regional offices across North America, we have progressively developed into a worldwide competitor.

If you want to learn, be challenged, and grow professionally you are in the right place  

Status: Full Time Position (Onsite)

Schedule: 8am–5:00pm Monday-Friday.

Overtime and weekend hours as needed.  

The Perks

We offer an attractive compensation package, which includes:

·   Paid time off

·   Health Insurance

·   Dental and Vision Insurance

·   Tuition Reimbursement

·   Retirement plan and a host of other benefits

 JOB PURPOSE

The Marketing Specialist will be responsible for managing and customizing the HubSpot CRM platform, creating workflows, automating processes and campaigns, analyzing data, and implementing best practices based on data. Supports marketing activities by handling a variety of tasks that contribute to the long-term goals of the organization. Overall responsibility is to help build awareness of brand and its products with the ultimate goal of increasing sales dollars and customer base.

JOB RESPONSIBILITY SUMMARY

Key Responsibilities

HubSpot Ninja:

·      Plan, execute, and manage marketing campaigns using HubSpot.

·      Monitor and optimize campaign performance to maximize ROI.

·      Track and analyze marketing performance metrics using HubSpot and other analytics tools.  

·      Generate detailed reports to provide insights and recommendations for improvement.

·      Ensure accurate data entry and maintenance of the HubSpot database.

Brand Alchemist (Content Creation):

·      Develop and curate content for various marketing channels, including social media, emails, and blogs. 

·      Ensure content aligns with the overall marketing strategy and brand guidelines.

Social Media Sorcerer:

·      Manage and grow the company’s social media presence.

·      Engage with the online community and respond to inquiries in a timely manner.

Trend Tracker (Market Research):

·      Conduct market research to identify trends and opportunities.

·      Gather and analyze customer feedback to inform marketing strategies.

Event Guru (Event Coordination):

·      Plan and execute marketing events such as trade shows, webinars, and product launches.

·      Coordinate logistics and promotional activities for events

 You are the candidate we are looking for if…

·      You have ninja-level HubSpot expertise

·      You are fascinated with AI and have already been using it to improve campaign results.

·      You have wicked awesome research skills and stay on top of the latest trends.

·      You thrive in collaborative environments, bringing a proactive and adaptable attitude to every challenge and project.

·      You’re a problem solver and creative thinker who is not just thinking about the task at hand but always looking at the big picture.

 

REQUIRED KNOWLEDGE, SKILLS, & ABILITIES

Education/ Credentials

Bachelor degree in related field such as Marketing, Public Relations, Communications or

English preferred.

 

Experience 

Minimum of 1-2 years of experience working with HubSpot.

 

Knowledge/Competencies

HubSpot experience is required.

Experience with Adobe Creative Suite (In Design/Illustrator/Photoshop/Acrobat.

Strong computer skills in Microsoft Suite (Microsoft Word, PowerPoint, Excel and Outlook).

Social Media experience is a plus but not required.

Demonstrated writing aptitude, including proper grammar and punctuation skills. 

Ability to proof-read, edit and write clearly and concisely to portray the proper message.

Excellent organizational skills and ability to coordinate projects from start to finish.

Communicate effectively with people outside the organization, representing the organization to customers, the public and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.

.