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Marketing Manager
3 months ago
Position Overview/Job Summary:
The Marketing Manager will have operational responsibility for inside sales functions within the firm and interface with outside sales, operations, recruiting and human resources. He/she will lead the capture process including proposal development for all regions and services. This includes working with the executive team, directors and operational managers to formulate fruitful business strategies to provide for growth and long-term success.
HYBRID POSITION working 2 days per week in Irvine, CA and 3 days per week remote
Essential Job Functions:
· Perform lead generation via websites and industry outreach
· Work with Managers/Directors to assess viability of clients, RFPs, pursuits
· Lead the weekly Capture Meetings
· Identify and attend conferences that meet the overall goals of the firm
· Attend local organizational events as needed – provide follow-up on leads identified
· Attends and participates in management meetings (virtually and in person).
· Mentor all positions within operational area to ensure a high level of engagement and success.
· Responsible for overseeing and directing Marketing Team and providing mentorship, direction & coordination for all marketing, communication, and proposal requirements
· Work with the BD Proposal Coordinator, Marketing Specialist and Operational Managers on the preparation and completion of proposals
· Provide leadership for interview preparation
· Provide approval for all marketing materials to be presented on LinkedIn or the Company website
· Provide guidance for website updates and social media posts
· Attend marketing events and pre-proposal meetings
· Assist with trade shows and training videos
· Work with Executives and OMs to review RFPs and provide insights as well as participate in Go/No Go decisions
· Oversee the development of win themes
· Work with marketing staff and Managers/Directors to develop proposal strategies
· Lead and serve on proposal review teams
· Pursue win and loss debriefs with the client
· Coordinate with Talent Acquisition Manager on recruiting direction based on proposal needs
· Work with Executives, Recruiting and hiring Managers for communication strategies that contribute to finding and retaining talent.
· Provide Job Request Forms to recruiting team for any position needs in the marketing department
Requirements:
· Position requires minimum 10 years' experience in marketing within the AEC industry
· Position requires minimum 3 years' experience in a similar role managing a marketing department
· MUST be computer literate in Adobe Suite - including knowledge of InDesign and Microsoft Office Suite
· MUST have excellent organizational, writing and communication skills
· Deltek VantagePoint knowledge a plus
· Knowledge of Federal market a plus