Sr Paid Media Specialist

6 days ago

Del City, United States ORBIDI Full time

Sobre nosotros:

En ORBIDI somos pioneros en el uso de tecnologa avanzada inteligencia artificial y modelos predictivos para propulsar el crecimiento de las pequeas y medianas empresas (PYMEs). Nuestra pasin por la innovacin y el marketing nos motiva a buscar soluciones creativas que permitan a las empresas no solo competir sino destacar en el mercado actual. Creemos firmemente en el poder de la digitalizacin y cmo esta puede transformar los negocios para mejor. Buscamos talentos creativos y estratgicos que compartan nuestra visin y deseo de hacer una diferencia tangible en el mundo empresarial.

Descripcin del Rol:

Buscamos un/a Sr Paid Media Specialistpara ejecutar y optimizar campaas en Google Ads Facebook Ads LinkedIn Ads y TikTok Ads con el objetivo de maximizar el ROI y alcanzar los objetivos de crecimiento de la empresa. En este rol gestionars el presupuesto de marketing analizars el desempeo utilizando mtricas clave y realizars pruebas A/B para mejorar la conversin. Tambin identificars nuevos segmentos de clientes explorars canales de marketing innovadores y colaborars con otros departamentos para implementar estrategias y mejoras continuas.

Responsabilidades Principales:

  • Desarrollar gestionar y optimizar mltiples campaas en canales pagados (Google Ads Meta Ads Tiktok Ads etc...) para cumplir con los objetivos de rendimiento y crecimiento.
  • Optimizar continuamente copys y extensiones de anuncios para maximizar la participacin y las conversiones.
  • Realizar pruebas A/B para identificar y aplicar las estrategias ms efectivas.
  • Tomar control del presupuesto de marketing invirtiendo de manera inteligente en mercados y plataformas especficas y desarrollando un plan de previsin de costes y rendimiento.
  • Evaluar y reportar el desempeo de los canales de marketing utilizando mtricas clave como CAC CPC CPL CPV y ROAS.
  • Implementar informes detallados para entender el rendimiento de las campaas y proponer mejoras continuas basadas en datos.
  • Aumentar las tasas de conversin a travs de estrategias basadas en insights obtenidos de datos.
  • Identificar nuevos segmentos de clientes y oportunidades para crear campaas innovadoras.
  • Explorar y desarrollar nuevos canales de marketing para la adquisicin de nuevos clientes.
  • Colaborar con otros departamentos en proyectos transversales para implementar nuevas estrategias e iniciativas de marketing.

Qu Buscamos

  • Mnimo 35 aos de experiencia en la gestin de campaas de medios pagados incluyendo Google Ads Microsoft Advertising Meta Ads y Tiktok Ads.
  • Experiencia demostrable en la optimizacin de campaas publicitarias y el uso de herramientas de anlisis (Google Analytics Data Studio etc.).
  • Fuertes habilidades analticas y capacidad para interpretar datos y hacer recomendaciones estratgicas basadas en mtricas clave.
  • Experiencia en la gestin de grandes presupuestos publicitarios y la implementacin de estrategias de optimizacin del ROI.
  • Conocimiento avanzado en pruebas A/B y metodologas de optimizacin de rendimiento.
  • Excelentes habilidades de comunicacin y capacidad para colaborar efectivamente con equipos creativos y tcnicos.

Beneficios:

  • Flexibilidad horaria
  • Oficinas modernas en Sant Cugat frente a la estacin de FGC de Mirasol.
  • Salario competitivo y contrato indefinido
  • Bonus basado en el cumplimiento de objetivos de tu equipo
  • 23 das laborales de vacaciones da de cumpleaos
  • Formato Hbrido con teletrabajo 2 das a la semana.
  • Jornada intensiva todos los viernes del ao.
  • Agosto flexible
  • Actividades de teambuilding y celebraciones y offsites
  • Referral Program
  • Descuento en gimnasio
  • Fruta en oficina

Sitienes una pasin por el marketing digital la creacin de contenido y el diseo y buscas un rol donde puedas dejar tu huella y contribuir al xito de las PYMEs ORBIDI es el lugar para ti Te invitamos a aplicar y ser parte de nuestro equipo creativo y estratgico.

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