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Manager, Paid Social Media
1 month ago
Brio Water Technology, Inc. is North America's most diverse global distributor of drinking water products. Our product line consists of up to 21 different drinking water categories, from high-end water coolers to our durable, reusable Geo sports bottles. It is Brio Water Technology, Inc.'s mission to create sustainable, eco-friendly products that reduce the carbon footprint and provide safe clean drinking water for people around the world
The Manager, Paid Social Media will be responsible for developing, executing, and optimizing our paid social media strategies across multiple platforms. This role requires a strategic thinker with a proven track record in managing high-performing campaigns. As part of our in-house marketing team, you will collaborate closely with creative and analytics teams to ensure our social media efforts align with our business goals. You’ll be managing campaigns with six-figure average monthly ad spends across Meta (Facebook, Instagram), TikTok, etc.
Key Responsibilities:
- Develop and manage paid social media strategies across platforms such as Facebook, Instagram, TikTok, X (Twitter), LinkedIn, and more.
- Oversee the execution of ad campaigns, including audience segmentation, budget allocation, and performance tracking.
- Continuously monitor, analyze, and report on social media performance metrics, providing actionable insights to optimize and scale campaigns.
- Collaborate with the creative team to develop engaging ad content that resonates with our target audience.
- Stay informed about industry trends, platform updates, and best practices to keep our campaigns ahead of the curve.
- Compile weekly, monthly, and lifetime reports with key performance metrics to quantify results and develop recommendations for growth and improvement.
- Manage relationships with social media advertising platform representatives to stay informed on new features and opportunities.
- Foster a culture of innovation and experimentation, continually testing new approaches to paid social media advertising.
Qualifications and Skills:
- 3+ years of Facebook paid ads experience with budgets exceeding $600K annually.
- Strong understanding of social media platforms and their advertising capabilities.
- Proven experience developing and managing successful paid social media campaigns with a focus on driving ROI.
- Proven ability to analyze campaign performance data, identify optimization opportunities, and make data-driven adjustments to improve results.
- Bachelor’s degree or equivalent preferred.
Benefits/Perks:
We believe in recognizing and rewarding our employees for a job well done. We offer growth potential for motivated individuals, competitive compensation, and a comprehensive benefits package, including:
- Medical
- Dental
- Vision
- 401(k) Retirement Plan
- Paid Vacation Time
- Paid Holidays
- Life Insurance
Why work here?
“Our brand name is everywhere, and helping others get safe clean drinking water improves the quality of their lives. Customers love our product”
How to Apply:
Interested candidates are invited to submit their resume and cover letter. We will contact you shortly if we decide to move forward with your application.
Equal Opportunity Employer:
Brio Water Technology, Inc. is an equal opportunity employer. We encourage candidates from all backgrounds to apply.
Join us at Brio Water Technology Inc., where innovation and attention to detail are at the forefront of what we do. This role is an excellent opportunity for an ambitious individual looking to make an impact in the field of water services and marketing, with the passion to grow their career in an organization ready to grow with you.
