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Consumer & Market Knowledge - Analytics & Insights Manager

1 month ago

Virginia Beach, Virginia, United States PGBPGNGLOBAL Full time

Job Location

VIRGINIA BEACH SALES OFFICE

Job Description

Are you energized by using integrative thinking to solve tough business problems, using diverse sources of knowledge from analytics to psychology? Are you an intellectually curious individual who is passionate about uncovering human needs and desires? Can you discover the story in all the noise and identify what really matters?

If so, a role in the Consumer & Market Knowledge (CMK) organization is for you In CMK, we combine analytics and insights to directly influence business strategy, product design, pricing, media investments, retail, go-to-market strategy... and much more We use our boundless curiosity to discover what consumers want, why they want it, and how we can influence them through immersive exploration, in-depth analysis, and good research.

The Opportunity

This role explicitly supports the P&G sales team for Family Dollar and Dollar Tree. As the team's Shopper Insights Leader, you will be the key source of consumer insight across the enterprise. You will leverage multiple data sources to keep a pulse on what's happening in the marketplace and how it's affecting the retailers and their shoppers. You will both lead & support projects across the enterprise, interacting with multiple domains (sales, marketing, & category insights). As you become an expert on the Family Dollar and Dollar Tree strategies, you will have progressively more opportunities to present insights to all levels of leadership at the retailer. You will have the opportunity to influence internal strategy and product innovation based on solid shopper insights. Additionally, you will lead the process for shopper research for the team via qualitative and quantitative surveys/interviews and democratize the insights for P&G and Family Dollar to leverage to best understand the shopper.

Your key to success will be your ability to build on and combine soft and analytical skills to convey research findings and drive actions with key business partners across levels and functions.

Job Qualifications

Required

  • Must have graduated with a BA/BS degree in Data Analytics, Social Studies, or a relevant major. Anthropological/Psychology background a plus
  • Ability to contribute and influence across levels and functions
  • Strong analytical skills, using multiple data sources. A statistical qualification is not required, but comfort with data analysis is needed
  • Creativity, innovation, initiative, follow-through, strong communication, and priority-setting ability

What we offer:

  • Responsibilities as of Day 1 – you will feel the ownership of your project from the beginning, and you will be given specific projects and responsibilities.
  • Continuous mentorship – you will work with passionate people and receive both formal training as well as day-to-day mentoring from your manager.
  • Work and be part of a multifaceted and encouraging environment - working over a diverse array of exciting problems.
  • Promoting agility and work/life balance for employees, we value every individual and support initiatives.
  • Experience true support for work/life efficiency and your long-term well-being.
  • A competitive salary and benefits' package.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, citizenship, HIV/AIDS status or any other legally protected factor.

Immigration sponsorship is not available for this role. As a general matter, Procter & Gamble does not sponsor candidates for nonimmigrant visas or permanent residency. However, Procter & Gamble may make exceptions on a discretionary basis. Any exceptions would be based on the Company's specific business needs at the time and place of recruitment as well as the particular qualifications of the individual.

Procter & Gamble participates in e-verify as required by law.

Qualified individuals will not be disadvantaged based on being unemployed.

Job Schedule

Full time

Job Number

R

Job Segmentation

Experienced Professionals (Job Segmentation)

Starting Pay / Salary Range

$0.00 /

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