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Marketing Campaign Specialist

3 months ago

Atlanta, Georgia, United States Yardi Systems Full time


Marketing Campaign Specialist

Atlanta, GA



Yardi
is seeking an experienced Marketing Campaign Specialist ready to take the lead
in devising and implementing robust marketing strategies tailored to our unique
product lines and market segments. Your role will be central to fostering
cross-departmental collaboration, creating a unified front in the production of
a diverse array of marketing materials and sales tools. You'll join forces with
our in-house creative team, or leverage your own skills to create compelling
marketing campaigns across multiple channels including print, digital, and
social media. This is a role for a strategic thinker who can also roll up their
sleeves to ensure that marketing initiatives are delivered with excellence and
align with our company's vision. If you're ready to take on a role that is as
challenging as it is rewarding, we would love to talk to you

What You'll Do:


Delivers
marketing strategy and plan and contributes to the sales strategy and plan for
assigned product/market.


Collaborates
with sales, services, and product development and teams to continually review
and evolve sales and marketing strategy.


Manages
production and delivery of all marketing activities for assigned product/market.


Understands
the client and prospect base and develops effective sales and marketing
messaging.


Writes
project briefs or drafts the content copy for a variety of channels.


Oversees
marketing efforts (e.g. messaging, promos) and strategy for events.


Develops
strong calls to action to generate leads and manages the prospect funnel for
desired results.


Leverages
various marketing systems to coordinate and deliver marketing collateral.


Tracks
and analyzes the effectiveness of product/market marketing content.


Understands
Yardi corporate culture, messaging and branding.


Communicates
and collaborates regularly with project and product stakeholders.

Who You Are:


Bachelor's Degree in Marketing, Communications, or
related field.


A minimum of three (3) years of marketing experience.


Prior experience in business to business (B2B)
marketing organization.


Proficiency
in MS Office Suite, Word, Excel, and PowerPoint.


Determination
and internal self-motivation


Exceptional
ability to articulate ideas and compose compelling written narratives.


Superior
meticulousness in reviewing and refining content.


Robust
ability to oversee projects, balancing and prioritizing concurrent tasks
effectively.


Profound
skills in building and nurturing interpersonal relationships.


Outstanding
aptitude for maintaining systematic and orderly processes.


Proficient
in conducting thorough research and providing insightful analysis.


Flexible
working approach, capable of thriving autonomously or as part of a team.

Helpful to have:


Enterprise
software and real estate industry experience


Experience
in energy, sustainability, submetering industry.

Real Estate runs on Yardi. About Us:

Yardi pioneers the property tech industry by seamlessly
blending 40 years of tradition with forward-thinking innovation.
We've created a
team of over 9,000 employees in over 40 locations around the globe dedicated to
making great real estate software products.

Discover the Yardi Difference:

Yardi is more than just a software
company - we are dedicated to creating a positive impact in our communities. Annually,
Yardi extends philanthropic support to organizations chosen by our employees.
Our team has contributed to over 350 nonprofits globally, demonstrating our
commitment to various causes and communities.

Our award-winning culture, consistently
recognized by Glassdoor's prestigious "Best Place to Work", fosters
support, collaboration, and growth. We prioritize your well-being with
comprehensive benefits, including 100% paid employee medical premiums, company
profit-sharing plan, and flexible work arrangements.

Join Yardi and be part of a company
that empowers, inspires, and celebrates success. #YardiCulture #BestPlaceToWork
#YardiCareers

All submissions for open positions should be received through Yardi's applicant portal, accessed from Yardi's corporate website.

EOE/Race/Gender/Disability/Vets

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