![Caesars Entertainment](https://media.trabajo.org/img/noimg.jpg)
director of marketing
2 months ago
Typical Physical/Mental Demands: Requires prolonged standing or sitting; requires eye/hand coordination and manual dexterity; ability to distinguish letters and symbols; work accurately with basic and intermediate math; ability to use basic office equipment (computer, telephone, copier and fax); requires normal vision and hearing range; ability to communicate directly, telephonically, and electronically with guests, general public, management and staff in English; understands and complies with all company and departmental policies and procedures, job description and other instructions.
Typical Working Conditions: Work is performed in an office environment; extensive contact with department heads, staff members, and outside vendors and guests; ability to tolerate varying conditions of noise level, temperature, illumination and air quality.
Example of Duties ( includes but is not limited to the following ):
- Understand and adhere to all Grand Victoria Casino and Marketing Department standards, policies and procedures.
- Obtain a strong understanding of the Internal Control Systems (ICS) and Minimum Internal Control Standards (MICS).
- Ability to comply with ce Standards. Casino'Cguests on a continuous basis; sion and ability to create an atmosphere in which guests areand practice the Grand Victoria Casino's Family Style Service Standards.
- Manages Caesars PD and VIP programs.
- Identify marketing opportunities.
- Develop player marketing programs that maintain/increase market share, visitation, new customer acquisition and gaming revenue.
- Forecast and budget for all marketing department expenses.
- Establish consistent and innovative marketing programs with an eye on clean execution, while maintaining an awareness of changes in the marketplace that may impact revenues.
- Use all appropriate mediums to promote the Grand Victoria Casino.
- Perform analyses on marketing programs and guest data.
- Give direction for all analytical queries.
- Approve all pro formas, proposals, and analyzes all programs.
- Selects and provides direction to the advertising agencies.
- Interview, hire, train and supervise direct staff members.
- Counsel employees and implement necessary corrective measures.
- Possess strong knowledge of the Federal Cash reporting requirements, required under Title 31.
- Perform all tasks that may be assigned in the future.
Qualifications: Bachelor's degree in related field and a minimum of 5 years management experience in a casino-related marketing industry required. In addition,3 plus years experience in direct mail, promotions and advertising also required.
Certificate/License: Level 3 Occupational License with Illinois Gaming Board.
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