Associate Product Manager

1 month ago

Escondido, California, United States Apex Tool Group Full time

Apex Tool Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

Associate Product Manager - US - Apex, NC

Associate Product Manager

The Blueprint (Role Profile)

Reporting to the Director, Product Marketing and based in Apex, NC, the Associate Product Manager is responsible supporting the planning and execution of strategic product road mapping for branded products. This work includes collecting quantitative product data and metrics, synthesizing customer research, gathering requirements, and coordinating with stakeholders.

Come build your future with us

The Build (Responsibilities)

  • Assist with new product development concepts, capture VOC (voice of the customer requirements), work with channel managers on commercialization and launch plans.
  • Support various strategic projects and initiatives to grow product line sales.
  • Conduct business and data analysis to support key initiatives for marketing and sales strategies including implementation activities required to support and grow key accounts.
  • Support product strategy development with product category and competitive analysis.
  • Execute all materials required for new product launches as defined by product category responsibilities - sell sheets, photography, video, web content, launch pitches, and social media support.
  • Serve as Brand Ambassador, upholding brand vision in products, packaging, presentations, and advertising. Attend trade shows and providing training support as subject matter expert on product presentations.
  • Maintain correct product portfolio information for use in catalogue production and the website. Initiate required bill-of-materials changes, product discontinuances, packaging upgrades/modifications including executing new packaging.
  • Oversee product specification changes, deviations, and responses to Critical to Quality attributes as defined by product category responsibilities.
  • Display strong initiative and leadership skills to drive SBU priorities throughout the organization.

The Toolbox (Qualifications)


• Bachelor's degree in marketing preferred.


• One to three years of marketing experience in a channel or product role preferred.


• Understanding of Marketing Principles (Product, Packaging, Price, Positioning, Point of Sale and Promotion).


• Prior experience working on a cross functional team preferred.


• Ability to prioritize and keep work moving on multiple tasks simultaneously.


• Strong organization and project management skills to ensure team members are aligned and multiple projects are driven forward towards completion.


• Advanced communication skills - written verbal and electronic (Microsoft Suite, SAP, Tableau).


• Strong analytical skills - proficient use of data to support decision making and solve problems.

At Apex Tool Group ), we build innovation. Each day, our associatesstrive to find new and exciting ways to help our customers solve their mostcomplex challenges. By harnessing our global resources, unprecedented insightsand spirit for service, we build more than just tools for the jobsite - we helpbuild the future.

ATG is a global manufacturer of hand and power tools, tool storage and accessories, chain, and electronic soldering solutions with more than $1.2 billion in annual revenues. Our 6,700 associates around the world have built powerhouse brands like GEARWRENCH, SATA, Crescent, Cleco, Weller and APEX. Our brands are trusted by the professional trades and DIY enthusiasts alike. With our roots dating back to the 1800's, our tools have driven technological advancements that drive efficiency, speed and safety for customers in a broad range of commercial and consumer markets.

As part of the ATG team, you will move fast, think globally, learn from your colleagues and grow your career. You'll enjoy competitive benefits, a healthy work/life balance and have opportunities to give back to the communities we serve.

Our six core values - Customers Come First, Integrity in All We Do, Continuous Improvement, Innovation for Growth, Passion to Succeed and Best Talent, One Team - drive our daily decisions. Connect with us on social media to learn more - Facebook, Instagram, LinkedIn and Twitter.

If your goal is to work where finding a better way never ends and your ideas become reality, join us and say #WeBuildATG

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