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Principal Product Manager

2 months ago

San Francisco, California, United States GoDaddy Full time

Location Details: Remote - United States

At GoDaddy the future of work looks different for each team. Some teams work in the office full-time; others have a hybrid arrangement (they work remotely some days and in the office some days) and some work entirely remotely.

This is a remote position, so you'll be working remotely from your home. You may occasionally visit a GoDaddy office to meet with your team for events or meetings.

This position is not eligible to be performed in Alaska, Mississippi, North Dakota, or the Virgin Islands.

Join our team

Developers and businesses are increasingly looking to extend and customize their Commerce capabilities using GoDaddy's Commerce App Marketplace. Our platform enables developers to create and distribute apps within the GoDaddy commerce platform (in-person on Smart Terminal and Cloud), interact with GoDaddy APIs to manage data, synchronize data with third-party services, and more.

For example, a popular SaaS provider has created an app that syncs inventory and sales data between their service and GoDaddy, allowing merchants to seamlessly manage their omni-channel stores. This app is available in the GoDaddy App Marketplace for easy installation by any GoDaddy user. There are currently over 200 apps available in our marketplace.

Enterprise customers also utilize the GoDaddy Commerce App Marketplace to extend the platform's capabilities. For instance, a large retailer has developed a private app that integrates their customer support system with the GoDaddy Dashboard, enabling their support team to access order details and customer information in one place, reducing the need for multiple systems and improving efficiency.

As the Principal Product Manager for the GoDaddy Commerce App Marketplace, you will be responsible for the features that power our app marketplace. This includes OAuth, UI components, app manifest and lifecycle management, secret storage, and the overall developer experience. You will work closely with users and third-party developers to understand their needs and translate them into platform capabilities. Additionally, you will partner with our Go-To-Market (GTM) and partnerships teams to create functionality that allows developers to bring their innovations to our marketplace.

You will manage the entire platform that powers the GoDaddy Commerce App Marketplace. Your goal will be to deliver features that enable app developers to serve GoDaddy merchants effectively. You will collaborate with GTM and partnerships teams to develop new functionalities and unlock new opportunities for developers.

What you'll get to do...

  • Engage with customers, app developers, and internal product teams daily to validate product ideas, requirements, and prototypes.
  • Partner with engineering and design teams to deliver functionality that delights users and app developers, balancing impact, and engineering costs, and ensuring measurable results.
  • Develop the vision, strategy, and roadmap for the GoDaddy Commerce App Marketplace platform.
  • Define key success metrics for the platform.
  • Collaborate with user researchers to test hypotheses and understand user struggles.

Your experiences should include...

  • 10+ years of Product Management experience.
  • Passion and experience in building and shipping application platforms for developers, such as launching an app platform or having deep experience as an app developer.
  • Strong written and verbal communication skills, capable of structuring ambiguous concepts clearly and from first principles.
  • Ability to thrive in a collaborative environment involving various functions, collaborators, and subject matter experts.
  • Proven experience in leading initiatives across large engineering organizations, influencing technical roadmap planning, and execution.

You might also have...

  • Background in Computer Science or equivalent technical experience.
  • Enjoy using social media to engage directly with customers for feedback.
  • Experience founding a business or startup, taking a product from 0 to 1.
  • Hands-on approach, ensuring functionality is thoroughly tested and documentation is meticulously refined before release.

We've got your back...

We offer a range of benefits that may include paid time off, retirement savings (e.g., 401k, pension schemes), incentive eligibility, equity grants, participation in an employee stock purchase plan, and other family-friendly benefits including parental leave. GoDaddy's benefits vary based on individual role and location and can be reviewed in more detail during the interview process.

We also embrace our diverse culture and offer a range of Employee Resource Groups (Culture). Have a side hustle? No problem. We love entrepreneurs Most importantly, come as you are and make your own way.

About us... GoDaddy is empowering everyday entrepreneurs around the world by providing the help and tools to succeed online, making opportunity more inclusive for all. GoDaddy is the place people come to name their idea, build a professional website, attract customers, sell their products and services, and manage their work. Our mission is to give our customers the tools, insights, and people to transform their ideas and personal initiative into success. To learn more about the company, visit About Us.

At GoDaddy, we know diverse teams build better products—period. Our people and culture reflect and celebrate that sense of diversity and inclusion in ideas, experiences and perspectives. But we also know that's not enough to build true equity and belonging in our communities. That's why we prioritize integrating diversity, equity, inclusion and belonging principles into the core of how we work every day—focusing not only on our employee experience, but also our customer experience and operations. It's the best way to serve our mission of empowering entrepreneurs everywhere, and making opportunity more inclusive for all. To read more about these commitments, as well as our representation and pay equity data, check out our Diversity and Pay Parity annual report which can be found on our Diversity Careers page.

GoDaddy is proud to be an equal opportunity employer. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements. Refer to our fullEEO policy.

Our recruiting team is available to assist you in completing your application. If they could be helpful, please reach out to

Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

GoDaddy doesn't accept unsolicited resumes from recruiters or employment agencies.