Inbound Marketing Specialist

1 month ago

Miami, Florida, United States itnig Full time


Hello
At Factorial we're looking for an Senior Inbound Marketing Specialist to help us boost the company to the next level.

The Role

We are looking for an Inbound Marketing manager to own the organic growth of Factorial in the US Market.
Organic channels are the main acquisition channels for Factorial since our foundation. We build valuable content for small and medium companies on the topics of people and organisational management. We create blogposts, webinars, tools, guides, ebooks, videos, etc. that capture the attention of an exponentially growing pipeline of HR managers. With time and nurturing, those relationships trigger sales conversations and new customers for Factorial.

What will you be doing:

  • Take ownership and drive North American organic inbound strategy and implementation to drive massive growth in website traffic, lead acquisition and revenue.
  • Develop and implement inbound actions and strategies with your team.
  • Identify new revenue opportunities (outside of existing business lines), to grow our active user base.
  • Manage campaign ROIs and brand KPIs while overseeing the marketing budget and resource allocation.
  • Manage the inbound marketing team and external suppliers of the market: PR agency, link-building agency, copywriters, freelancers, brand ambassadors etc.
  • Set clear targets and ensure that the US inbound marketing team is constantly pushing themselves to grow on a hard- and soft-skill level.
  • Work alongside the Sales, Product, Performance, and Marketing Ops teams to ensure that market goals are met.

Your Profile

  • You are fluent in English
  • Previous working experience as an Inbound Marketing Manager, Demand Generation Manager, or similar role for at least 5 years in a growing company.
  • Excellent communication and negotiation skills
  • Strong track record of achievement (demonstrated through - greater responsibility, overachievement on KPIs, fast-track promotions)
  • Knowledge about SEO: keyword research, link-building, on-page/off-page optimization, acquisition tactics, etc.
  • CRM and customer journey management (funnel optimization, nurturing, scoring, etc.)
  • Drive, tenacity, and results-oriented. You're hard-working, motivated to make a big impact, and you persevere until the job is done.
  • Initiative and growth mindset. You often come up with ingenious ways to reach your goals. In addition, you're constantly analyzing the market to implement new ideas and opportunities.
  • Strong bias for action and the ability to foster a competitive, results-driven mentality in your team. You are extremely persistent by nature and unwilling to let your team loose or leave problems unsolved.
  • Analytical rigor. You know how to quantitatively analyze and optimize inbound marketing programs and growth initiatives.

Bonus Points

  • Experience in the B2B SaaS industry
  • Knowledgeable in Spanish is a plus
  • Entrepreneur mindset - high energy and business hungry
  • Work ethics, continuous learning ambition, and motivation to join a fast moving high performance team

Benefits

  • Onsite role at our offices in Brickell, Miami.
  • 100% medical, dental, and vision coverage.
  • Gym Membership through Gympass.
  • Transportation costs reimbursed
  • Parking included
  • Language classes with Yolk Academy & Factorial Language exchange
  • We are currently overseeing a market expansion, great opportunities for career development are real

About Factorial

Factorial is one of the fastest growing HR Techs in the world. Our mission is to help companies automate HR workflows, centralize people data and make better business decisions. With a global presence, we currently serve thousands of clients across 60+ countries and various industries.Our strength lies in our diverse and multicultural team, comprising of over 1000+ people spread across our offices in Barcelona, Brazil, Mexico and the US office.

Excited to learn more about us? We've raised €120M in our series C, bringing us to unicorn valuation with top international venture capital firms (Atomico, Tiger, CRV, Creandum and K Fund to name a few).

  • Marketing Specialist

    2 weeks ago

    Miami, Florida, United States Ways Were Go Full time

    Job OverviewWe are looking for a motivated and results-oriented Marketing Specialist to become a vital part of our team at Ways Were Go. The successful candidate will possess a strong enthusiasm for marketing, exceptional communication abilities, and a solid grasp of market dynamics.Position DetailsLocation: RemoteJob Type: Full-TimeReports To: Marketing...

  • Marketing Specialist

    2 weeks ago

    Miami, Florida, United States BeloForm Craft Full time

    Position OverviewThe Marketing Specialist will play a crucial role in the formulation and execution of marketing initiatives aimed at elevating BeloForm Craft's service offerings and strengthening its brand presence. This position encompasses the coordination of diverse marketing efforts, content creation, and market analysis to facilitate the company's...

  • Klaviyo Marketing Specialist

    2 weeks ago

    Miami, Florida, United States YourFitnessLifestyle, Full time

    Klaviyo Marketing Specialist Needed YourFitnessLifestyle is seeking a skilled Klaviyo Marketing Specialist with Shopify experience to elevate our email marketing strategy. Responsibilities Develop and execute engaging email campaigns across various segments.Implement advanced segmentation strategies to personalize email content.Conduct A/B testing to...

  • Marketing Specialist

    2 weeks ago

    Miami, Florida, United States Opusign Full time

    Job OverviewAt Opusign, we are a dedicated nonprofit organization focused on protecting wildlife and the environment. Our mission is founded on the understanding that every creature, regardless of size, plays a vital role in maintaining the delicate balance of our planet's ecosystem.Compensation: $1,100 - $1,350 per weekEmployment Type: Full-timeWe are in...

  • Junior Marketing Specialist

    1 week ago

    Miami, Florida, United States Think Tell Junction Full time

    Job OverviewPosition Title: Junior Marketing SpecialistCompany: Think Tell JunctionEmployment Type: Full-Time (40 hours per week)Salary Range: $52,000 to $60,000 annuallyAbout Our Company: At Think Tell Junction, we recognize the importance of maintaining connections in a rapidly evolving landscape. We invite you to join a dynamic environment where...

  • Creative Content Specialist

    2 weeks ago

    Miami, Florida, United States Red Hot Marketing Full time

    Job OverviewBecome a Key Player as a Creative Content Specialist at Red Hot MarketingRed Hot Marketing stands at the forefront of the direct-to-consumer advertising sector. Our organization thrives in the survival niche, characterized by a high-performance ethos that values your contributions.Imagine being part of our diverse team of over 30 innovative...

  • Marketing Project Specialist

    2 weeks ago

    Miami, Florida, United States BeloForm Craft Full time

    Job OverviewPosition Summary: The Marketing Project Specialist will play a vital role in the formulation and execution of marketing initiatives aimed at elevating BeloForm Craft's service offerings and boosting brand recognition. This position encompasses the coordination of diverse marketing tasks, content creation, and market analysis to aid in achieving...

  • Digital Marketing Specialist

    5 days ago

    Miami, Florida, United States DION GENERATOR SOLUTIONS INC Full time

    Job DescriptionWe are seeking a highly skilled Digital Marketing Specialist to join our team at DION GENERATOR SOLUTIONS INC. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive social media strategy that drives business growth and engagement.Develop a Social Media Strategy: Create a tailored...

  • SEO & Digital Marketing Specialist

    2 weeks ago

    Miami, Florida, United States eatOS POS Inc. Full time

    About the RoleWe are seeking a highly skilled and experienced SEO & Digital Marketing Specialist to join our team at eatOS POS Inc. as a Web Optimization Expert. This is a part-time remote position that requires a steady internet connection and a mandatory overlap of working hours with the rest of the team.Key ResponsibilitiesDevelop and execute...

  • Event Coordinator and Marketing Specialist

    5 days ago

    Miami, Florida, United States Malibu Events Promotion Full time

    Job DescriptionAre you passionate about creating memorable events and impactful advertising campaigns? Do you have a knack for organizing events and developing captivating marketing strategies? We're seeking a highly motivated and detail-oriented Event Staff and Advertising Specialist to join our dynamic team at Malibu Events Promotion.Key...

  • Marketing Strategist

    2 weeks ago

    Miami, Florida, United States Cummings Grayson & Co., CPA Full time

    About Cummings Grayson & Co., CPA Cummings Grayson & Co., CPA is a dynamic and innovative firm dedicated to providing exceptional service to our clients. We're seeking a creative and driven Marketing Specialist to help us elevate our brand presence and reach new audiences. Job Description: As a Marketing Specialist, you will be responsible for developing...

  • Marketing Specialist

    2 months ago

    Miami, Florida, United States Nicklaus Children's Health System Full time

    Job SummaryResponsible for supporting marketing and communications efforts for the health system's clinical institutes (Brain, Cancer, Heart and Orthopedics). Works closely with and collaborates with the greater marketing and communications team to develop strategic goals and plans to support the growth of the institutes.Job Specific DutiesProvides...

  • Seasonal FEDFLO Specialist, Overnight Shift, Miami Full Time

    3 days ago

    Miami, Florida, United States Macy's Inc. Full time

    Job Summary:Macy's Inc. is seeking a Seasonal FEDFLO Specialist to join our team. As a FEDFLO Specialist, you will be responsible for the protection of company assets and associates.Key Responsibilities:Complete reports, such as inbound/outbound Trailer logs, common carrier logs, discrepancy reportsMaintain access control of all who enter & exit the...

  • Marketing Strategist

    5 days ago

    Miami, Florida, United States Cummings Grayson & Co., CPA Full time

    About UsCummings Grayson & Co., CPA is a dynamic and innovative company dedicated to providing exceptional service to our clients. We're seeking a creative and driven Marketing Specialist to help us elevate our service and reach new audiences.Job DescriptionAs a Marketing Specialist, you will play a key role in shaping our brand's voice and visual identity,...

  • Communications and Marketing Specialist

    2 weeks ago

    North Miami Beach, Florida, United States Scheck Hillel Community School Full time

    The Communications and Marketing Specialist plays a vital role in developing high-quality, engaging marketing and communication initiatives for the Scheck Hillel Community School. This position collaborates closely with fellow team members in the Marketing and Communications Department to implement both online and offline projects.Key...

  • Communications and Marketing Specialist

    2 weeks ago

    North Miami Beach, Florida, United States Scheck Hillel Community School Full time

    The Communications and Marketing Specialist plays a vital role in developing high-quality, engaging marketing and communication initiatives for the Scheck Hillel Community School. This position collaborates closely with fellow team members in the Marketing and Communications Department to implement both online and offline projects.Key ResponsibilitiesAssist...

  • Marketing Specialist

    2 weeks ago

    Miami, Florida, United States Clarins USA, Inc. Full time

    Job OverviewAre you ready to infuse your career with enthusiasm?Clarins USA, Inc., a premier global skincare and cosmetics organization, embodies a rich family heritage, driven by a passion for innovation and a spirit of independence. Our mission is to enhance beauty and contribute to a more beautiful planet.With operations in over 150 countries, we proudly...

  • Outbound Sales Specialist for Client Engagement

    2 weeks ago

    Miami, Florida, United States Insurance Litigation Group PA Full time

    Job OverviewAn established firm specializing in insurance litigation is in search of a dedicated sales specialist to enhance our Client Engagement team. The ideal candidate should possess a minimum of 2 years experience in an OUTBOUND Call Center environment.Position Summary:The Client Engagement Representative will deliver an exceptional telephone...

  • Junior Marketing Specialist

    2 weeks ago

    Miami, Florida, United States Talkishco Full time

    Job OverviewPosition Title: Entry Level Marketing AgentCompany: TalkishcoLocation: Miami, FLAbout Talkishco:Talkishco provides a variety of sales solutions tailored for businesses, including consulting, lead generation, training, outsourcing, and CRM implementation.Role Summary:We are in search of a motivated and enthusiastic individual to fill the role of...

  • Marketing Operations Specialist

    2 weeks ago

    Miami, Florida, United States Twine Chart Full time

    Job OverviewAbout Twinechart:Twine Chart is a forward-thinking organization focused on delivering comprehensive data visualization and analytical solutions. We empower enterprises to make data-driven decisions by converting intricate data into visually digestible formats. Our dedicated team is committed to providing innovative tools and services that...