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Programmatic Account Strategist

2 months ago

Boston, Massachusetts, United States Viant Full time

WHAT YOU'LL DO

We have an exciting opportunity on our programmatic/self-serve DSP team here at Viant for a high impact Programmatic Account Strategist in our Boston office. Our Programmatic Account Strategists are our trusted advisors and facilitators for our self-service customers, focused on driving adoption of our self-serve DSP platform: educating clients, supporting campaign performance making recommendations, driving account strategy and customer satisfaction, building relationships, meeting KPI's, and working closely with our Agency Trading Desk partners.

This role requires a passion for educating customers, strong product and operational expertise, highly responsive in nature, with excellent communication and problem-solving skills. A consultative, analytical mind, not afraid taking charge of operational workflows and presenting in front of audiences/teaching clients about our DSP, including features and capabilities and new developments. Our Account Strategists work closely with their business counterparts in Sales, Operations, and Product Management to drive success for our clients.

THE DAY-TO-DAY

  • Form close relationships with customers, becoming their trusted advisor and facilitator for programmatic media buying
  • Become a Viant Cloud and Adelphic DSP expert and share that expertise with customers
  • Proactively oversee and manage client campaign portfolios, controlling delivery and performance, surfacing insights, and educating customers on best practices
  • Oversee campaign launches; continuously educate and train customers in order to promote trading expertise and autonomy
  • Provide recommendations that drive delivery and performance; tenaciously troubleshoot and escalate technical issues
  • Proactively communicate industry and Viant insights and opportunities; develop optimal strategies of media buying + data which achieve customer objectives
  • Share client insights and knowledge with the rest of Viant
  • Support and grow existing business; drive client satisfaction, top line revenue, and profit
  • Identify ways to improve the operational effectiveness of the entire Account Management team; launch initiatives that promote scale and automation

GREAT TO HAVE

  • 2-3 years of experience in a Programmatic, Account Management, Account Strategist, Technical Services, Operations role
  • Solid understanding of programmatic, ad tech, self-serve DSP's, SSP's, PMP's
  • Outstanding troubleshooting, analytical, and problem-solving skills
  • Demonstrable passion for learning new technologies
  • Outstanding communication, project management, and presentation skills
  • Excellent organizational skills; process-oriented, yet entrepreneurial and versatile mindset
  • Great energy, confidence, and passion for working in a fast-growing technology company which is helping transform the advertising industry
  • Experience in Internet technologies such as HTML, SQL, JavaScript a plus
  • BS/BA or equivalent; quantitatively-oriented degree a plus

LIFE AT VIANT

  • Investing in our employee's professional growth is important to us, but so is investing in their well-being. That's why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more.

About Viant

Viant (NASDAQ: DSP) is a leading advertising software company that enables marketers to plan, execute and measure omnichannel ad campaigns through a cloud-based platform. Viant's self-service Demand Side Platform, Adelphic, powers programmatic advertising across Connected TV, Linear TV, mobile, desktop, audio, gaming and digital out-of-home channels. In 2022, Viant was recognized as a Leader in the DSP category, earned Great Place to Work certification and Co-Founders Tim and Chris Vanderhook were named EY Entrepreneurs of the Year. To learn more, please visit

About Viant

For over 25 years, Viant (NASDAQ: DSP) has been at the forefront of technology innovation for advertisers. As a premier enterprise-grade Demand Side Platform, Viant excels in delivering omnichannel digital advertising, driving growth through connected television (CTV), advanced identity solutions, and AI-driven Autonomous Advertising. Through the Adtricity sustainability program, Viant champions a more sustainable future for digital advertising. Headquartered in Irvine, CA, Viant has received accolades from G2 as the Best Software in Marketing & Advertising, Great Place to Work certification, and the Business Intelligence Group's Innovation award for AI advancements. Learn more at

Viant is an equal opportunity employer and makes employment decisions on the basis of merit. Viant prohibits unlawful discrimination against employees or applicants based on race (including traits historically associated with race, such as hair texture and protective hairstyles), religion, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, reproductive health decision making, gender, gender identity, gender expression, age, military status, veteran status, uniformed service member status, sexual orientation, transgender identity, citizenship status, pregnancy, or any other consideration made unlawful by federal, state, or local laws. Viant also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics.

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