Partner Marketing Manager

Found in: beBee jobs US - 2 weeks ago


New York, New York, United States Prolific Full time
The Role

Are you ready to shape the future of research technology? Prolific is on the lookout for a dynamic Partner Marketing Manager to join our marketing team, aiming to revolutionise the way research is conducted.

This role will involve working closely with both our Partner Sales and marketing teams to develop and implement comprehensive marketing strategies that will enhance our partnerships and drive our growth.

As a Partner Marketing Manager, you will be at the heart of our efforts to support and amplify our partnerships through innovative marketing strategies. You'll spearhead the creation of marketing programs that align with our go-to-market strategy and scale up our partner-driven campaigns. Your role will be pivotal in strengthening our partner ecosystem, building long-term relationships, and achieving our shared goals.

What you'll be doing
Collaborate with the Partner Sales to identify priorities and develop impactful partner marketing initiatives.
Innovate and test new marketing program ideas, focusing on scalability and effectiveness.
Design and execute comprehensive digital marketing, content and "face to face" campaigns in collaboration with multiple partners, spanning multiple quarters.
Develop targeted, demand generation campaigns that are aligned with specific partner objectives and programs.
Conduct regular business reviews with the partnership team to evaluate the performance of new programs.
Analyse data to identify trends, optimise strategies, and provide actionable insights to stakeholders.
Work closely with Marketing Operations to enhance reporting capabilities and track the success of partner activities.
Ensure partners are optimally represented on our website and platforms
Own the creation of all sales enablement collateral

What you'll bring
5+ years of professional marketing experience, with a focus on partner or channel marketing.
Proven track record of developing and managing successful marketing programs.
Strong analytical skills and experience using data to inform marketing strategies.
Knowledge of digital marketing tools and platforms.
Proficiency in event planning and marketing
Experience coordinating and executing marketing campaigns across different time zones and cultures.

Even better if you have
Demonstrated ability to work effectively in cross-functional teams.
Experience in developing joint marketing plans with strategic partners.
Familiarity with the research or technology industry is a plus.
Strong communication and project management skills.
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