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Membership Director
4 months ago
Responsibilities:Sales Strategy and Execution:
- Develop and implement comprehensive membership sales strategies to achieve growth targets.
- Identify and target potential members through various sales channels, including direct outreach, partnerships, and digital marketing.
- Monitor and analyze sales performance, adjusting strategies as needed to meet or exceed membership goals.
- Develop and implement programs and initiatives to enhance member engagement and retention.
- Regularly communicate with members to understand their needs and interests, ensuring the UPA offers valuable and relevant benefits.
- Organize member events, webinars, and other activities to build a strong and engaged community.
- Collaborate with the marketing team to develop promotional materials and campaigns to attract new members.
- Utilize social media, email marketing, and other digital platforms to promote membership benefits and drive sales.
- Represent the UPA at events, conferences, and trade shows to network and attract new members.
- Identify and establish partnerships with organizations, clubs, and businesses to expand membership opportunities.
- Negotiate partnership agreements and collaborate on joint marketing efforts to increase visibility and reach.
- Maintain accurate records of membership sales activities, including lead generation, follow-ups, and conversions.
- Prepare regular reports on membership sales performance, providing insights and recommendations for improvement.
- Analyze market trends and competitor activities to identify opportunities for growth.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven experience in creating and managing membership programs.
- Excellent organizational skills and attention to detail.
- Excellent communication and interpersonal skills; must be a "people person."
- Creative and flexible approach to problem-solving and program development.
- Ability to work independently and collaboratively in a team environment.
- Passion for sports and interest in pickleball is a plus.
Must be willing to work in our Dallas HQ.