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Account Based Marketing Manager
2 months ago
In a world where acquisition costs are skyrocketing, funding is scarce, and ecommerce merchants are forced to do more with less, the most innovative DTC brands understand that subscription strategy is business strategy.
Recharge is simplifying retention and growth for innovative ecommerce brands. As the #1 subscription platform, Recharge is dedicated to empowering brands to easily set up and manage subscriptions, create dynamic experiences at every customer touchpoint, and continuously evaluate business performance. Powering everything from no-code customer portals, personalized offers, and dynamic bundles, Recharge helps merchants seamlessly manage, grow, and delight their subscribers while reducing operating costs and churn. Today, Recharge powers more than 20,000 merchants serving 100 million subscribers, including brands such as Blueland, Hello Bello, LOLA, Chamberlain Coffee, and Bobbie—Recharge doesn't just help you sell products, we help build buyer routines that last.
Recharge is recognized on the Technology Fast 500, awarded by Deloitte, (3rd consecutive year) and is Great Place to Work Certified.
Overview
We are looking for a highly motivated Account Based Marketing Manager to join our demand generation team. The role will contribute to our Enterprise GTM strategy and lead ABM programs to turn high volume merchants into customers. Exceptional candidates will be able to manage and communicate with stakeholders across Recharge for ABM programs to execute at a high level.
What you'll do
- Live by and champion our values: Accountability, Collaboration, Iteration & Details
- Establish an execution framework where stakeholders understand their given roles and are held accountable
- Identify high-potential target accounts and contribute to ideal customer profile (ICPs) and persona creation for high-volume merchants
- Understand our platform's value propositions and how to position Recharge to high-volume merchants
- Collaborate with Product Marketing and Sales to develop our Enterprise go-to-market, as well as, how to socialize the strategy
- Develop, orchestrate and execute holistic ABM strategies and programs, including but not limited to, 1:1, 1:few, executive and industry programs
- Provide visibility into the touch-points and progress of ABM accounts
- Develop robust reporting to help us track how our account-based efforts are generating opportunities, accelerating time to close and winning deals
What you'll bring
- 5+ years of related marketing experience in B2B SaaS required
- 2+ years in Account Based Marketing
- Experience with program management, masterful at instilling confidence in cross functional teams
- Hands-on experience with CRM and MAP software (e.g, Salesforce, Hubspot), ABM and sales intelligence technologies (e.g, 6sense, Demandbase, Clearbit, Apollo, Unify)
- Experience experimenting and developing net new programs
- Excellent communication skills
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Recharge Payments is an equal opportunity employer. In addition to EEO being the law, it is a policy that is fully consistent with our principles. All qualified applicants will receive consideration for employment without regard to status as a protected veteran or a qualified individual with a disability, or other protected status such as race, religion, color, national origin, sex, sexual orientation, gender identity, genetic information, pregnancy or age. Recharge Payments prohibits any form of workplace harassment.
Transparency in Coverage
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