Regional Marketing Manager
4 weeks ago
At Guzman y Gomez Mexican Kitchen, our mission has always been to reinvent fast-food. We’re incredibly proud of our amazing people, and the unique way we celebrate Mexican culture in everything we do.
GYG is looking for it’s next Regional Marketing Manager to help grow brand awareness and drive sales in the Chicago region and beyond. Reporting to the Head of US Marketing, The Regional Marketing Manager will spearhead field Marketing initiatives, develop, and manage an array of local store marketing plans and lead marketing for all new restaurant openings.
What you can expect in the role:
- Build, maintain and strengthen the GYG brand position across local communities
- Plan, execute and track location specific, field marketing programs including fundraisers, sponsorships, community outreaches, events, email and social media
- Manage the development, execution and evaluation of marketing plans for a variety of restaurants
- Monitor campaign performance by analyzing key metrics and create reports for leadership team
- Manage budgets and resources effectively to maximize impact and ROI
- Establish relationships with local businesses, organizations, and influences to expand brand reach and visibility within the community
You’ll enjoy the role if you have:
- 3-5 years experience in a similar role
- Trade area-based marketing experience within QSR, Retail or Hospitality is preferred
- Highly organized with strong project management skills
- The ability to multitask in a fast-paced environment
- Experience in developing and executing marketing strategies that drive business results
Please note this role requires frequent travel within Chicagoland.
Sound interesting? Apply now to start the conversation.
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