Sr. Manager of International Business Development

3 weeks ago


Salt Lake City, United States Better Being Co. Full time

About Us

At Better Being we empower and inspire individuals to feel better and live healthier lives by providing the most trustworthy, pure, and innovative natural wellness solutions. If you thrive in a challenging work environment, surrounded by incredible team members who will help you grow and do your best work, Better Being is the right place for you. Come build with us and be part of an award-winning company that’s helping create meaningful and lasting change in the healthcare industry.

Job Summary

We are seeking a dynamic and experienced professional to join our Global Operations team as the Sr. Manager of International Business Development. The successful candidate will have a strong background in the vitamin, mineral, and supplement industry and will lead our international business development initiatives.

Essential Functions

  • Lead and execute international business development strategies to drive growth in the VMS industry.
  • Conduct market research and competitive analysis to identify and evaluate global market opportunities and to inform decision-making.
  • Build and maintain strong relationships with key stakeholders, distributors, and partners in target markets to expand the company's presence.
  • Develop and implement effective market entry and expansion plans, considering regulatory requirements and cultural nuances.
  • Collaborate with cross-functional teams to optimize product offerings, pricing strategies, world-class account management, and promotional activities for new international markets.
  • Drive new revenue growth by negotiating and closing strategic partnerships and distribution agreements.
  • Analyze financial metrics and market trends to assess the performance of international business activities and recommend improvements.
  • Stay abreast of industry trends, emerging markets, and competitive landscape to identify new business opportunities.
  • Work closely with the executive leadership team to align international business development initiatives with overall corporate goals.
  • Provide leadership and guidance to the international business development team, fostering a culture of collaboration and high performance.

Job Qualifications

  • Bachelor's degree in Business, International Relations, or related field; MBA preferred.
  • Must have 5-7 years of global business development and/or sales experience in the Vitamin, Mineral, and Supplements (VMS) industry.
  • Proven track record of successful international business development in the vitamins, minerals, and supplements industry.
  • Strong understanding of regulatory frameworks, cultural dynamics, and market trends in the global health and wellness sector.
  • Exceptional negotiation, communication, and relationship-building skills.
  • Strategic thinker with the ability to develop and execute comprehensive business plans.
  • Demonstrated ability to lead and inspire cross-functional teams in a dynamic, fast-paced environment.
  • Extensive experience in driving revenue growth through strategic partnerships and market expansion.
  • Analytical mindset with proficiency in financial analysis and forecasting.
  • Must have excellent written and verbal communication skills.
  • Ability to travel internationally on regular basis.

Additional Requirements

  • Implement improved business processes to maximize profitability and minimize controllable expenses.
  • Evaluate sales performance and take appropriate actions to support sales growth.
  • Conduct daily B2B communication and provide high level customer service to our partners.
  • Coordination of interdepartmental communication pertaining to various account management tasks.
  • Must stay current with international cultural and legal issues pertaining to sales.
  • International experience living and working outside the United States with fluency in a second or multiple languages strongly preferred.

Physical Requirements

  • While performing the duties of this job, the employee is occasionally required to stand, walk, sit, talk and hear.
  • Employee must exert up to 30 lbs. of force occasionally, and/or up to 10 lbs. of force frequently, and/or a negligible amount of force constantly to move objects. ​

Our Benefits

Join our team and enjoy a comprehensive package of competitive benefits and perks designed to support your well-being and professional growth. Our offerings include:

  • Access to our Employee Health Clinic for your medical needs.
  • Comprehensive Medical, Dental, and Vision Insurance coverage.
  • Participation in our Family First Program, emphasizing work-life balance.
  • 401(K) plan with generous employer match to help you plan for the future.
  • Educational Reimbursement opportunities to support your continued learning and development.
  • Wellness Incentives to promote a healthy lifestyle.
  • Substantial product discounts, because we value our team members as customers too.
  • Generous Paid Time Off and Paid Holidays, ensuring you have time to rest and recharge.


For more information, check out our website Better Being Careers and join us in experiencing a workplace where your well-being and success are our top priorities.



This description is not intended to be an exhaustive list of responsibilities and qualifications. The position, duties, and qualifications are subject to change at any time.


We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.


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