Public Relations Account Executive

4 weeks ago


Miami, United States Robert Half Full time

We are looking for a confident, results-driven public relations executive to design and implement a communication strategy that will create and maintain a positive public image of our brand.


Job Description:

  • Daily story pitches to
  • Planning and implementing public relations strategies.
  • Promoting and maintaining the public’s perception of our brand through media coverage and sponsorship opportunities.
  • Managing and preventing reputational risk to our brand.
  • Drafting written, verbal, and visual content that will promote the public image of the business.
  • Developing relationships with internal and external stakeholders.
  • Measuring the success of public relations activities and campaigns according to set KPIs.
  • Producing and presenting reports on all public relations activities and KPIs.
  • Speaking on behalf of the company at interviews and press conferences.
  • Drafting and managing public relations budgets
  • Daily story pitching to journalists, (Local & National)
  • Cultivate media relationships, monitor press coverage, develop media lists, etc.


Responsibilities:


  • A bachelor's degree in public relations, communication, journalism, or relevant fields.
  • Proven experience in public relations.
  • Extensive knowledge of social and digital media platforms, such as Facebook and Instagram.
  • Ability to build and develop relationships with key individuals within and outside of the organization.
  • Strong leadership and management skills.
  • Creative and critical thinker and problem solver.
  • Outstanding communication skills and confidence to do public speaking.
  • Ability to conduct research and communication audits.
  • Attention to detail


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