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Automotive Ecosystem Marketing Specialist
2 months ago
Job Title: Automotive Ecosystem Marketing Specialist
Work Location: Santa Clara, CA 95054
Duration: 12 Months
Work Type: Contract
Job Type: Hybrid
Pay Rate: $57-57.00/Hourly/W2
Job Description:
The Role:
- The Client is looking for a passionate leader with a track record of successfully collaborating with Independent Hardware (IHV) and Software Vendors (ISVs) on joint solution enablement and joint Go-To-Market Marketing activities.
- As a senior member of the Client Embedded team, you will work with strategic IHV and ISV partners to define experiences, enable optimized solutions for Client embedded processors, and jointly develop marketing plans for partners.
The Person:
- The ideal candidate is a dynamic marketing leader who has successfully developed relationships with IHV's and ISV’s to help drive business growth.
- This person must be able to cultivate relationships with partners, align with partners on joint solutions, and drive joint marketing activities.
- As the owner of the solution, the person must drive business-centric decisions with Client and partner engineering leadership, business executives, and marketing.
Key Responsibilities:
- Establish and manage partnerships with Automotive ecosystem partners (hardware and software).
- Be a domain knowledge expert in Automotive experiences - HMI, audio, video, camera, automated driving.
- Establish joint solutions with ISV partners. Maintain strong roadmap alignment and work with engineering teams to develop joint proof of concepts that demonstrate Client value proposition.
- Develop marketing plans jointly with ISV partners.
- Identify marketing activities by quarter and track and monitor progress and completion.
- Develop Key Performance Indicators (KPIs) to meet established Return on Investment (ROI) metrics.
- Build a team to create collateral and proof points with IHV and ISV partners to highlight Client product value proposition. Collaborate with Marcom and PR to evangelize Client+ISV partner solutions and technologies
Preferred Experience:
- 5-6 years of IHV or ISV partner ecosystem development
- Product marketing experience in automotive or related industry
- Must have demonstrated experience developing partnerships
- Working knowledge of one of more of the following desired: x86, Android, Linux, Machine Learning, Virtualization, GPU
Academic Credentials:
- Bachelor's or master's degree in engineering or business required
