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SEEN - Marketing Direct Mail Manager
3 months ago
SEEN - Marketing Direct Mail Manager
Apply
locations
Chicago
Salt Lake City
posted on
Posted Yesterday
job requisition id
R-1577
Are you looking for a friendly, fast-paced workplace with an emphasis on helping customers and empowering team members? Snap Finance is a thriving leader in the financial services industry, and our team members are the foundation of our success.
Snap knows that happy, empowered, and engaged team members are essential to innovation and business success- and our approach is working.
Come join usJob Description
Company Overview:
Seen Finance is a financial technology company working with partners to provide innovative financial products to customers who otherwise do not have access to mainstream financial products.
Position Overview:
We are seeking a seasoned and results-driven Direct Mail Manager with experience in the credit card, banking or fintech industry to join our Marketing team at Seen Credit Card.
The ideal candidate will be responsible for developing and executing direct mail strategies to drive customer acquisition for prospects and cross-sell audiences.
Responsibilities:
Direct Mail Strategy Development:
Develop
and execute comprehensive direct mail strategies to support customer acquisition, cross-selling, and retention initiatives.
Conduct
market research, customer segmentation, and competitive analysis to identify target audiences and optimize campaign effectiveness.
Collaborate with internal teams and external partners to develop creative concepts, messaging strategies, and offer structures for direct mail campaigns.
Campaign Execution and Optimization:
Oversee
the end-to-end execution of direct mail campaigns, including list segmentation, creative development, production coordination, and performance tracking.
Utilize data-driven insights and analytics to optimize campaign targeting, messaging, and creative elements for maximum response rates and ROI.
Implement A/B testing and multivariate testing methodologies to refine campaign strategies and drive continuous improvement.
Vendor Management:
Manage relationships with external
vendors, including printers, mail houses, and fulfillment partners, to ensure timely and cost-effective delivery of direct mail campaigns.
Negotiate ricing, contracts, and service agreements to optimize vendor relationships and drive efficiencies in direct mail production processes.
Compliance and Regulatory Oversight:
Ensure
compliance with regulatory requirements, industry standards, and internal policies governing direct mail marketing practices.
Work closely with Legal and Compliance teams to review direct mail content, disclosures, and offers to ensure adherence to regulatory guidelines.
Requirements:
Bachelors degree in marketing , Communications, Business, or related field.
Minimum of 5 years of experience in direct mail marketing, preferably in the card or fintech industry.
3+ years of experience executing acquisition direct mail campaigns.
Experience with Lifecycle marketing campaigns will be preferred.
Strong
project management skills with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
Proficiency in marketing automation platforms and reporting tools.
Strong understanding of direct marketing principles, segmentation strategies, and campaign optimization techniques.
Experience with direct mail production processes, including list management, creative development, and vendor coordination.
Excellent analytical skills with the ability to interpret data, draw actionable insights, and make data-driven decisions.
Why Join Us:
O pportunity to make a significant impact and drive growth at a fast-growing fintech startup .
Collaborative and inclusive work environment where your ideas are valued and encouraged .
Competitive compensation package including salary and bonus.
Comprehensive benefits package includes health, dental, vision, and 401(k) matching .
Flexible work arrangements and a culture that promotes work-life balance .
More
Seen values diversity and all qualified applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Learn more by visiting our website at .If
you're passionate about driving growth, shaping the future of fintech, and making a positive impact on people's financial lives, we'd love to hear from you.
Join us in our mission to revolutionize the credit card industry and empower individuals to achieve financial freedom with Seen Credit Card.
Apply now and be part of our journeyMore
Snap values diversity and all qualified applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Learn more by visiting our website at.
California Residents, please review our California Consumer Privacy Act Notice at
Our Mission and Success are creating opportunities.
As this Snap team continues to grow, we are selecting the most talented individuals to join and contribute our continued success depends on it
We invite you to explore our currently available positions and apply to the roles where you believe you can best thrive.
Stay tuned for updates on your progress throughout the recruiting process and keep an eye out for new job postings in the futureThank you for considering Snap as your employer of choice
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