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National Account Executive

3 months ago

Rogers, United States Keurig Dr Pepper Full time

The National Account Executive will lead the planning and execution for Keurig Dr Pepper’s Convenience Beverage & Premium Craft Glass (PCG) portfolio and support the main aisle Carbonated Soft Drinks business to achieve our annual joint business plan at Walmart.

 
The ideal candidate possesses three or more years of CPG experience calling on category buyers for a national chain account.  They should have experience leading a broader commercial team to design the building blocks required for attaining the Annual Operating Plan, interpret syndicated data to uncover new business opportunities and a track record of selling in win-win solutions to the customer.  The ability to demonstrate these skills at Walmart would be considered a plus. 

 

This person will report to Director of Carbonated Soft Drinks for Walmart.

 

Location and Travel: 

The role is based in Bentonville, AR, with 15% travel (depends on business needs). 

 

Portfolio of Brands (Convenience Beverages, PCG, CSDs): 

  • Dr Pepper
  • Canada Dry
  • Sunkist
  • 7UP
  • A&W
  • Squirt
  • Yoo-Hoo
  • Crush Glass
  • IBC Glass
  • Snapple
  • Core
  • Bai
  • La Colombe
  • C4

Responsibilities:

  • In partnership with our commercial organization, craft strategic growth plans for Convenience Beverages (crossing all categories) and support the planning process for the CSD business at Walmart Stores & Fuel Stations. Our key Cross-Functional Partners within the commercial organization include:   
    • Revenue Growth Management 
    • Category Management 
    • Omni-Marketing 
    • Finance
    • Commercial Strategy
  • Key Subject Matter Expert & Owner for Cold Beverage (Immediate Consumption) – if it is sold cold at Walmart, this account leader is actively involved creating new & developing existing relationships at Walmart to help look to the future for how we can better serve our customers when, where, and how they shop with our KDP Trademark portfolio.
  • Day to day leader and principle point of contact and accountability for large scale hybrid Direct-Store-Delivery (DSD) and Warehouse Direct (WD) desk – will be accountable for the delivery of the AOP and the achievement of key KDP and Walmart
  • Manage the promotional process for Convenience Beverage, PCG, and CSDs, from planning and development thru execution ensuring all retailer timelines are met, deliverables executed and timely communication to all parties both internal & retailer customers. 
  • Develop & manage promotional plans & trade spend strategies of that desk (trade spend analysis, price pack plan modeling, and adjustments). 
  • Lead all customer negotiations with consideration given to Keurig Dr Pepper and customer’s key priorities.  
  • Represent the team in internal and external quarterly, semi-annual, and annual planning meetings, utilizing the network of business professionals supporting this desk (e.g. quarterly bottler/system network updates, semi-annual planning meetings, Quarterly Business Reviews (QBR’s) and Joint Business Planning (JBP’s), and brand planning meetings annually). 
  • Utilize internal, syndicated and POS data to proactively identify gaps to AOP, develop and monitor corrective action plans and report results.