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Market Insights

2 months ago

Hercules, United States Bio-Rad Laboratories, Inc. Full time

As part of the Global Field Marketing Team, the MI & CI Team Leader provides insights into our global markets, customers and competitors. The role involves managing a global team and external vendors to gather market data and intelligence that will inform strategic and tactical decision-making. The team will provide insights and share actionable recommendations based on assessments of markets and competitors, both existing and potential. These actionable insights will support key planning and tactical activities of the Global Commercial Organization's Field Marketing teams.

 

Please note that this is a hybrid role: 3 days onsite in our Watford office and 2 days home office opportunity.

 

How You’ll make an impact:

  • Design, plan and implement market research and competitive intelligence activities that profile the Life Sciences and Clinical Diagnostic markets and competitive environments (regional and global in scope). This includes thorough, systematic analysis of key industry trends, the general economic and funding environment, current and potential competitors. Also includes design and implementation of ad hoc strategic projects, involving primary and secondary market research.
  • Provide market and competitive insights and actionable recommendations through presentations and reports to Executive & Commercial leaders and various other internal stakeholders. This includes taking the lead to supply market insights and competitive intelligence for the annual strategic planning process and quarterly business reviews. The role is also responsible for guiding the MI/CI team to create and update comprehensive industry, competitor and customer reports including market share, growth projections and trends, and market forces.
  • Maintaining up-to-date archive of reports and data sources, evaluating their credibility and potential utility, and creating limited visibility and access to market data and reports to stakeholders in Field Marketing and Sales.
  • Manage, coach and develop an international team comprised of regional market research analysts.
  • Developing and managing budget allocation for key vendors including agencies and subscriptions

 

What You’ll bring:

  • Preferred Master’s degree (or equivalent) with 5+ years of leadership experience in Market Research role
  • Experience in market insight and competitive intelligence roles in the Life Science and Diagnostics Industries
  • Preferred Master’s degree (or equivalent) with 5+ years of leadership experience in Market Research role
  • Languages: fluent in English, any other language is a plus
  • Experience in people management and project leadership
  • Proven ability to lead and manage a global Market Intelligence team/function to meet commercial needs
  • Experienced in deriving meaningful and relevant insights from a variety of external and internal data sources to meet commercial needs
  • Strong analytical skills: demonstrated strength in assimilating complex information, problem solving and analysis; ability to align analysis to strategic relevance
  • Strong communication skills: ability to clearly communicate complex information and data; strong oral and written communication and presentation skills; able to present at all levels of the organisation
  • Strong organizational skills: ability to manage multiple projects concurrently to meet internal timelines
  • Entrepreneurial and strategic mindset. Proven ability to think creatively, proactively developing new ideas and forward-thinking solutions
  • Ability to operate independently and remain aligned to different stakeholders in a global matrixed organisation
  • Results-oriented, highly energetic, dynamic individual with a hands-on mentality
  • System knowledge: Must: Microsoft Office 365; Desired: Power BI, Salesforce.com

 

Who We Are: For 70 years, Bio-Rad has focused on advancing the discovery process and transforming the fields of science and healthcare. As one of the top five life science companies, we are a global leader in developing, manufacturing, and marketing a broad range of high-quality research and clinical diagnostic products. We help people everywhere live longer, healthier lives. Recently voted a Best Place to Work, Bio-Rad offers a unique employee experience with collaborative teams that span the globe. Here, you are supported by leadership to build your career and are empowered to drive change that makes an impact you can see. 

 

Benefits: We’re proud to offer a variety of options, including pension matched up to 8%, private health & dental insurance with Bupa, life insurance & income protection, 25 days holiday plus an extra day off on your birthday, cycle to work scheme, free on-site parking, employee discounts at many retailers & gyms, employee referral scheme, & Help@hand (24/7 online GP, mental health support, & virtual wellbeing program).

 

Legal Entity: (GBR_2052)Bio-Rad Laboratories Limited