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Founding Product Marketer

2 months ago


Redwood City, United States Retell AI Remote Work Freelance Full time

We are looking for our first marketing hire to help us build a strong marketing base to fuel our growth. You'll work closely with the CEO of Retell AI to plan and carry out our marketing strategy. We are a fast growing startup in the AI phone agent space reaching $3M annualized revenue in 6 months without any formal marketing efforts. There are immense opportunities with the right marketing execution.

Key Responsibilities:

Product Marketing Strategy: Develop a strong understanding of our audience, shape our positioning and messaging, and clearly communicate the product's benefits to our target market. Messaging: Create engaging and persuasive messages across various marketing channels, including social media, website content, and more. Performance Measurement: Ensure we have the right tools and metrics in place to effectively track and measure the impact of our marketing efforts. Product Launches: Lead the planning and execution of product launches, from strategy and messaging to channel selection and performance measurement, working closely with the product and sales teams. Content Strategy and Calendar: Develop a content strategy and calendar, then execute it to effectively reach and engage our audience.

Example Tasks:

Manage and optimize Google Ads accounts and improve SEO. Write and publish blog posts on our website. Develop customer case studies and feature them on our website. Identify and collaborate with companies for co-marketing opportunities on social media. Plan and host webinars.

Requirements:

At least 2 years of experience in marketing. A strong sense of design is preferred. Ideally available to work on-site with our team.