VP, Media Leader
4 weeks ago
Merge Storytelling and Technology
MERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Subway, Kate Spade NY, Coach, The North Face, Meta, Adobe, BlueCross BlueShield, Abbott, Astellas, Supernus, CSL, GE Healthcare, Broward Health, Indiana University Health, Nationwide and Morgan Stanley. With 800 employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Montreal, New York City and Los Angeles, MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers. For more information, visit mergeworld.com.
Promote Health, Wealth & Happiness
We are committed to promoting health, wealth, and happiness in the world by partnering with purpose-driven clients in purpose-driven industries such as healthcare, financial services, and consumer products. Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients.
Emerge to the Top of Your Career
At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage minds and hearts to do the best work of their careers.
As our VP, Media Leader, you will…
Be a leader in developing media plan recommendations and execution for our pharmaceutical advertising clients. You will have experience across all digital media forms, and how they can work strategically together to address client goals. You will have passion for your work, a high level of curiosity, possess strong interpersonal and communication skills, and a desire to coach and mentor your team.
Be Accountable and Responsible
- Primary client contact on key business assignments
- Oversee the development, execution, and optimization of the media planning process
- Help your team analyze data and strategic input that informs channel allocation recommendations
- Lead your team in writing and presenting effective recommendations and proactive POVs internally and externally
- Meet with media partners to understand the media landscape and act as the channel expert for your clients
- Work with analytics partners to help clients prove out success of your plans
- Assess and recommend software, tools and resource needs for the department
These are the qualifications we’re looking for
- 12+ years of strategic media planning experience, specifically in healthcare (provider, payer, etc.)
- Bachelor's degree in a relevant or equivalent work experience
- A proven track record in bringing innovative solutions to clients
- Knowledge of all paid media channels including digital media
- Strong quantitative and analytical skills with the ability to translate data into insights
- Thrives in a team-oriented environment
- Excellent verbal and written communication skills
- Ability to translate and present complex ideas in a simple, smart way
- Strong problem-solving abilities and a willingness to consider unconventional ideas when recommending solutions
- Proficient in Google Workspace
- Ability to effectively manage multiple projects and work under pressure to deliver high-quality work within time timelines
#LI-KR1
#LI-HYBRID
And here’s how we live our values at MERGE
- Ability. Mastering our craft
- Agility. Delivering with a growth mindset
- Humility. Collaborating for shared success
MERGE is proud to be an Equal Opportunity Employer
MERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be
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VP, Media Leader
4 weeks ago
Chicago, Illinois, United States MERGE Full timeMerge Storytelling and TechnologyMERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development. MERGE has enduring client...
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