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Senior Offer Manager – Edge Control Offers

2 months ago

Raleigh, United States Schneider Electric USA, Inc Full time
The ideal Senior Offer Manager acts like an owner in helping manage the sales growth and profitability of the responsible product basket. Senior Offer Manager is accountable for managing the product life cycle, outbound marketing activities and sales enablement for Schneider Electric's Offer in the USA Market. The Senior Offer Manager will lead activities that require cross functional support of product introductions, marketing, training, and profitability. The Senior Offer Manager collaborates with global business units to create and develop innovative marketing programs and tools, and collaborates with marketing communications, channel, and segment marketing to deliver and execute the programs to drive demand and grow market share. The ideal Senior Offer Manager is able to grasp the technical capabilities and features of the offer and translate them into benefits for the customer. Senior Offer Manager crafts the messaging, price, and positioning for the products, monitor sales, net income results, and takes corrective action to ensure business goals are met. Channels to market include distribution, direct sales, OEM and End User accounts.

Key Responsibilities:

  • The Senior Offer Manager acts like an owner in helping to manage the sales growth and profitability of the product basket by developing and executing (in collaboration with the sales and channel organization in the US, and Global line of business) a clearly defined marketing strategy and tactics that supports business growth and enhances brand awareness.
  • Execution of the product basket strategy and tactics following the 4P's of Marketing elements for successfully positioning the market offer:
  • Product definition around its value, features, competition, etc.
  • Pricing definition by devising the right pricing strategy.
  • Place by defining the go to market strategy.
  • The promotion of the product by defining the communication about the product.
  • Execute and manage marketing content and sales enablement for delivery to sales, customer, and channels
  • Analyze product profitability and sales success to ensure the health of the product offering according to industry business strategy
  • Develop market launch plans for assigned products
  • Support Enable & collaborate with channel and sales events, customer & distributor visits, and webinars
  • The owner of commercial forecasting.
  • Anticipate future needs & new product specifications by Identifying, rationalizing, and documenting Voice of Customer to new product specifications
  • Collaborate with and guide work with Offer Manager to ensure availability and quality of the product.

Qualifications - External

Education

  • Bachelor's Degree in Engineering, Marketing, or Business. An MBA is an asset.

Experience
  • 10+ years in Product Management, Engineering, Marketing, or Sales in the Industrial Automation industry
  • Competency in IIoT, cyber security, and software is highly desirable
  • Domain knowledge of PLC, PAC, and HMI offers is highly preferred
  • Experience in inside or outside sales and/or marketing experience in industrial automation industry or manufacturing environment.
  • Experience with modern marketing tactics preferred - social tools, CRM, marketing automation, campaign development, etc.

Behaviors/Attitude
  • Ability to conduct business IT/OT process discussions organizations across multiple domains at senior levels in the customer's organization.
  • Able to be flexible to meet time zone challenges, and work with global colleagues
  • Proven ability in collaborating in a highly matrixed organization
  • Ability to manage and drive multiple projects concurrently
  • Ability to influence sales leadership to drive sales and marketing integration
  • Ability to lead through influence without having direct control
  • Excellent communication skills both written and verbal. Exemplary listening skills and the ability to translate internal and external customer requirements
  • Proven ability to communicate verbally to large groups in person and remotely
  • Equally comfortable working independently and collaborating with others having divergent perspectives and skillsets. Delivering outstanding results in either mode consistent with established schedules
  • Initiative and self-motivation
  • Able to make decisions within relative scope of role and in a timely basis
  • Strong MS Office capability
  • Demonstrated creative skills as it relates to a sales environment

Why us?

At Schneider Electric we're committed to creating a workplace that gives you not just a job but a meaningful purpose in joining our mission to bring energy and efficiency to enable life, progress and sustainability for all.

We believe in e mpowering our team members to reach their full potential, fostering a sense of ownership in their work.

We embrace inclusion as a fundamental value, ensuring that every voice is heard and valued. We value differences, and welcome people from all walks of life. We believe in equal opportunities for everyone, everywhere.

If you want to be part of a company where your contributions truly matter, where you are empowered to make a difference and where inclusivity is valued, we would love to hear from you.

Discover your M eaningful, Inclusive and Empowered career at Schneider Electric.

€34.2bn global revenue
+12% organic growth
135 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best.

We mirror the diversity of the communities in which we operate and we 'embrace different' as one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.

You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color , gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.The ideal Senior Offer Manager acts like an owner in helping manage the sales growth and profitability of the responsible product basket. Senior Offer Manager is accountable for managing the product life cycle, outbound marketing activities and sales enablement for Schneider Electric's Offer in the USA Market. The Senior Offer Manager will lead activities that require cross functional support of product introductions, marketing, training, and profitability. The Senior Offer Manager collaborates with global business units to create and develop innovative marketing programs and tools, and collaborates with marketing communications, channel, and segment marketing to deliver and execute the programs to drive demand and grow market share. The ideal Senior Offer Manager is able to grasp the technical capabilities and features of the offer and translate them into benefits for the customer. Senior Offer Manager crafts the messaging, price, and positioning for the products, monitor sales, net income results, and takes corrective action to ensure business goals are met. Channels to market include distribution, direct sales, OEM and End User accounts.

Key Responsibilities:

  • The Senior Offer Manager acts like an owner in helping to manage the sales growth and profitability of the product basket by developing and executing (in collaboration with the sales and channel organization in the US, and Global line of business) a clearly defined marketing strategy and tactics that supports business growth and enhances brand awareness.
  • Execution of the product basket strategy and tactics following the 4P's of Marketing elements for successfully positioning the market offer:
  • Product definition around its value, features, competition, etc.
  • Pricing definition by devising the right pricing strategy.
  • Place by defining the go to market strategy.
  • The promotion of the product by defining the communication about the product.
  • Execute and manage marketing content and sales enablement for delivery to sales, customer, and channels
  • Analyze product profitability and sales success to ensure the health of the product offering according to industry business strategy
  • Develop market launch plans for assigned products
  • Support Enable & collaborate with channel and sales events, customer & distributor visits, and webinars
  • The owner of commercial forecasting.
  • Anticipate future needs & new product specifications by Identifying, rationalizing, and documenting Voice of Customer to new product specifications
  • Collaborate with and guide work with Offer Manager to ensure availability and quality of the product.