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Senior Marketing Analyst
3 months ago
As a Senior Marketing Analyst, you will play a key role in shaping our marketing strategies for Credit Card and Personal Loan products by providing insights through data analysis and executing campaigns. You will be responsible for analyzing market trends, customer behavior, and campaign performance to optimize our marketing efforts. You will support the team in helping craft overall marketing strategies and executing on those strategies. You will have the opportunity to work across multiple marketing channels and to work closely with the product team within Card and Loan. The ideal candidate will be an eager, motivated self-starter who is willing to dive in and learn anything they may not be an expert at currently.
What you do
- Conduct comprehensive market analysis and provide actionable insights for marketing Credit Card and Personal Loan products
- Develop and maintain detailed marketing dashboards and reports
- Collaborate with cross-functional teams to design and implement marketing campaigns
- Work closely with product team to make sure marketing materials are up-to-date with latest pricing strategy and disclosures
- Evaluate the effectiveness of marketing initiatives and recommend data-driven improvements for optimization
- Build business cases for new marketing initiatives
- Manage and analyze large datasets to identify trends and opportunities
- Present findings to senior management and stakeholders
Why you're a fit
- Bachelor's Degree
- 2+ years of experience in marketing, product, and/or analytics
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to manage multiple projects and meet deadlines
- Financial services and/or start-up experience
Desired experience
- Direct Mail marketing experience
- Experience in data analysis tools (e.g., SQL, Python)
- Experience with Looker or Tableau
- Experience with marketing tools and platforms (e.g. Google Ads, Google Analytics, Braze, CDP's)
Check out our Avant Blog
We believe that a diverse set of backgrounds and experiences helps us create the most innovative solutions for our customers. We invite you to apply to our positions even if you do not meet 100% of the qualifications listed in the description. If you're passionate about our mission and aligned to our values, we hope you'll come contribute to our awesome culture.
Why Avant is the place for you:
At Avant, we believe our values make a difference:
Authenticity. We show up to work as our whole selves and make sure others can too.
Collaboration. We can only succeed when we do so as a team.
Problem-Solving. The harder the problem, the more satisfying the solution.
Customer. We are all owners of the customer experience.
Initiative. Plan. Adapt. Get Sht Done.
We believe that great ideas come from anyone and anywhere, that everyone is an owner who drives change, and that we have more fun when we work together. We're problem solvers who love collaborating with intelligent and highly-motivated people to reshape the face of digital banking. Avant offers terrific perks and benefits, fun social events with employees who actually like hanging out together, and a flexible growth environment where trying your hand at new projects and being the active owner of your career path is encouraged and supported.
Some of our benefits include:
- Choice of great Medical, Dental, and Vision Insurance Plan options
- 401(k) Match
- Unlimited Paid Time Off
- Flexible Work Environment
- Generous Paid Parental Leave
- Lunch Allowance (Fooda) and In-office Snacks
- WFH Stipends for our Remote Employees
- Access to LinkedIn Learning for Professional Development
- No Meeting Wednesdays - (a.k.a. planned time to Get Sht Done)
- Summer Fridays
- Fun In-Office and Virtual Social Events
- And who doesn't love the swag
This position may require you to be fully vaccinated against COVID-19. If required, you'll be asked to provide proof that you're fully vaccinated upon your start date or before working in or visiting our Chicago office. You're considered fully vaccinated two weeks after you receive the second dose of a two-dose vaccine series (e.g., Pfizer or Moderna) or two weeks after a single-dose vaccine (e.g., Johnson & Johnson/Janssen). Failure to provide proof of vaccination may result in termination. Subject to applicable law and requests for accommodation.
