Senior Marketing Analyst
6 days ago
Front is a modern customer service platform that helps companies deliver exceptional service to their customers. We're looking for a Senior Marketing Analyst to join our team and help us drive customer expansion through data-driven insights.
About the RoleWe're seeking a highly analytical and strategic thinker to partner with our marketing team to execute on our company's strategy to grow and scale. As a Senior Marketing Analyst, you will be responsible for designing and building models to support attribution, customer segmentation, and predictive modeling around customer growth and churn. You will also evangelize and drive adoption of data products and identify and measure the success of expansion efforts through forecasting, goal setting, and monitoring key funnel metrics and conversion rates.
Responsibilities- Develop and maintain a deep understanding of customer expansion strategy and leverage data to tell compelling stories and empower stakeholders to make data-driven decisions.
- Partner with marketers, data engineers, product managers, and other data science teams to execute on our company's strategy to grow and scale.
- Design and build models to support attribution, customer segmentation, automated monetization motions, and predictive modeling around customer growth and churn.
- Evangelize and drive adoption of data products and identify and measure the success of expansion efforts through forecasting, goal setting, and monitoring key funnel metrics and conversion rates.
- 5+ years of experience in data science or related fields, with a focus on customer expansion.
- Proficiency in SQL and another data manipulation programming language (e.g., Python, R).
- Expertise in telling stories with data and familiarity with at least one visualization tool (e.g., Tableau, Omni, Looker, R-Shiny, Microstrategy, SAP Business Objects, Looker, etc.).
- Understanding of attribution modeling with a focus on existing business/expansion.
- Experience in customer segmentation and personalization efforts.
- Experience driving projects or programs that have had a proven impact on business strategy and performance through analytics skills.
- Ability to craft analysis into well-written and persuasive content.
Front provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability. We offer a competitive compensation package, including a base salary of $143.1K - $174.6K, and equity in the company. We're a remote-first company, and we're looking for someone who is passionate about customer expansion and data-driven decision making.
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