Director, Creative Asset Management

2 weeks ago

Detroit, United States Publicis Groupe Full time

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

Job Description

As a Director, Digital (Creative) Asset Management, you'll play a key role in working with internal media activation and operations teams and external stakeholders to manage the creative asset workflow associated with digital media campaigns. This role’s primary focus and responsibility is the management of video/custom program development, including production timelines and technical specifications, and routing of digital display, video, and other creative assets between the client, internal teams, creative agencies, and media partners. The Director also plays a vital role in helping the media team build creative decks to illustrate the media plan and assists in presenting plans to the client.

Responsibilities:

  • Scheduling and leading creative kick-off calls with internal and external stakeholders

  • Creating and managing spec sheets in collaboration with media

  • Providing clear daily communication related to status and next steps for all pending, complete, or at-risk items

  • Managing custom program development, including production timelines and routing of assets between client, creative agencies, and media partner

  • Performing initial QA of delivered creative assets to confirm that all expected items have been received and meet basic spec requirements (such as file type, file size, and clip length)

  • Communicating with operations team to ensure creative assets are trafficked and set live correctly and on time

  • Building creative decks and speak to spec needs, timelines, and best practices at client meetings

Qualifications

  • 4+ years of experience working at a creative or media agency

  • Experience supporting clients in the entertainment industry preferred

  • Foundational knowledge of digital media creative specs, IAB standards, and related concepts

  • Ability to manage multiple complex campaigns simultaneously

  • Strong project management skills (time management, organization, and prioritization)

  • Proficiency in Microsoft Office applications; strong Excel skills

  • Excellent interpersonal skills, with the ability to communicate effectively and efficiently across disciplines with colleagues, clients, and partners at all levels

  • Basic knowledge of Google Campaign Manager or Studio is a plus

  • Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions

Additional Information

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

The Power of One starts with our people To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more

  • Monetary assistance and support for Adoption, Surrogacy and Fertility

  • Monetary assistance and support for pet adoption

  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

  • Tuition Assistance

  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

  • Matching Gifts programs

  • Flexible working arrangements

  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

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