Marketing Manager

4 weeks ago


Chicago IL, United States SpaDerma Full time

SpaDerma is Chicago's leading medical spa providing Cosmetic Injectables, Laser Hair Removal and Advanced Skincare with over 20 years of experience. We pride ourselves in being an approachable and affordable brand where employee empowerment and patient satisfaction are the priority. Our spas are filled with warm and friendly personalities, a casual atmosphere and providers that possess a wealth of knowledge intended to make our patient’s feel comfortable and never intimidated or overwhelmed. We empower our team of professionals to foster enduring relationships with their patients, through collaborative and detailed treatment plans.

As we continue to evolve our brand, we are in search of a dynamic and experienced Chief Marketing Officer to lead our marketing endeavors. Reporting directly to senior management, the Chief Marketing Officer will spearhead revenue growth initiatives by developing comprehensive strategies across diverse marketing channels. This pivotal role will oversee all aspects of marketing, including digital marketing, branding, website management, e-commerce, public relations, SEO, social media, and promotional events.

They will be adept at translating key metrics into actionable insights, effectively demonstrating ROI through data-driven strategies. Collaborating cross-functionally, the Chief Marketing Officer will define and refine the SpaDerma brand, driving growth, enhancing positioning, and optimizing messaging across all touchpoints.

Develop and execute comprehensive marketing strategies aligned with business objectives.
Identify target audiences and market segments to tailor strategies accordingly.
Oversee the creation and optimization of digital campaigns, including social media, email, and SMS.
Lead and mentor the marketing team, fostering a collaborative and innovative work environment.
Utilize analytical tools to measure and report on the effectiveness of marketing campaigns, making data-driven recommendations for continuous improvement and ROI optimization.
Conduct quarterly market competitive analysis to inform future marketing strategies.
Oversee all aspects of in-spa promotional decor, branding, merchandising, and displays.
Drive results that grow the brand, attract new clients, and increase client retention.
Create and communicate strategic creative development briefs to guide location managers and providers.
Proven experience in marketing leadership roles, with a track record of developing and implementing successful marketing strategies.
~ Expertise in social media, influencer, and digital marketing, with knowledge of SEO, SEM, email marketing, and web analytics.
~ Familiarity with e-commerce principles and performance marketing techniques.
~ Strong analytical skills, with the ability to interpret data and insights to drive decision-making.
~ Results-oriented mindset, with the ability to thrive in a fast-paced, target-driven environment.
~ Creative thinker with a passion for innovation and driving change.
~ Bachelor's degree in marketing, business, or a related field; MBA preferred.
~10+ years of marketing experience including 7+ years in leadership roles
~ Fun, creative, and fast-paced atmosphere.
Business casual dress code.
Open Door Policy.

Medical Insurance with 50% contribution.
~ Dental Insurance with 50% contribution.
~ 401K and Pension plans.
~ Vacation and Time Off Benefits, including paid holidays and paid time off.



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