Head of Product

2 weeks ago

Atlanta GA, United States Amazon Web Services, Inc. Full time

Product Marketing is responsible for developing crisp, highly differentiated positioning and messaging for AWS and its services. We help AWS customers across industries and segments elevate their security using the industry’s broadest and deepest portfolio of cloud services and solutions. Product Marketing Manager for security, identity, and compliance, you will be part of a team tasked with developing messaging and positioning that highlights how AWS services help customers secure their digital transformation. You will work with product and sales teams creating compelling content to help customers understand use cases and value propositions, as well as support marketing campaigns that drive customer engagement and service adoption. The ideal candidate has a passion for technology services and translating how technology can be used to secure an organization's data and workloads as they move to the cloud.
Relocation offered to these locations only from within the USA only.
Develop audience-specific security messaging, marketing content, and go-to-market materials
- Develop detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, adoption campaigns, marketing distribution channels, success metrics, and campaign schedule
- Define business metrics, measurement plan, and testing plan for related campaigns
- Work effectively across AWS with groups such as product, digital marketing, sales, business development, and evangelists to achieve business goals
- Develop and support the AWS presence at security conferences helping customers learn how AWS is architected to be the most flexible and secure cloud computing environment available today
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. 
Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional. 
7+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- - 5+ years of relevant work experience in fields such as technical marketing, technical pre-sales, or product marketing/management with a track record in crafting messaging and positioning
- - Bachelor’s degree in marketing, business, technology, or relevant field of study such as computer science OR 7+ years relevant industry experience in marketing of technical products
Experience with customer segmentation, profiling, and targeting
- - MBA and/or computer science, engineering, technology background
- - 5+ year’s experience in product marketing for security products
- - Experience with security technologies
Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit
Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.

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