Business Unit Marketing Director

Found in: Jooble US O C2 - 2 weeks ago

Chicago IL, United States CNA Full time

Business Unit Marketing Director page is loaded Business Unit Marketing Director Apply locations Chicago, IL, USA time type Full time posted on Posted 2 Days Ago job requisition id R-3401

You have a clear vision of where your career can go. And we have the leadership to help you get there. At CNA, we strive to create a culture in which people know they matter and are part of something important, ensuring the abilities of all employees are used to their fullest potential.

CNA seeks to offer a comprehensive and competitive benefits package to our employees that helps them — and their family members — achieve their physical, financial, emotional and social wellbeing goals.

For a detailed look at CNA’s benefits, check out our Candidate Guide . Job Summary

Responsible for working with business segments to direct the development and execution of marketing plans across lines of business/commercial segments / employer brand (HR, DEI, CSR, Talent Acquisition) that integrate the CNA brand across marketing communication vehicles, strengthen the partnership with our distributors, and enable CNA's field offices to meet their production goals. Focuses on strategic business-building marketing projects and aligning resources to get them accomplished. Plans marketing activities to meet company targets for growth and profitability.

JOB DESCRIPTION:

Essential Duties & Responsibilities

Performs a combination of duties in accordance with departmental guidelines:

  • Provides strategic and tactical direction for CNA marketing initiatives and campaigns, including oversight of the management, implementation and coordination of marketing communication vehicles, including market-specific collateral, communication releases and other sales tools. Initiate quarterly area reviews to monitor progress, report out on results and recalibrate marketing plans and resources as needed.

  • Directs the research and development of strategies that identify enterprise-wide marketing opportunities that promote the CNA brand and advance corporate marketing strategy. Also manages campaign executions.

  • Enables marketing communications team in the delivery of marketing plans by facilitating a collaborative work environment and the identification and elevation of issues and opportunities to department leadership.

  • Fosters strategic alignment with Distribution, Line of Business Marketing and employer brand teams to ensure marketing programs continue to provide on-going value to attain production and profitability goals and enable opportunistic growth.

  • Assists leadership in development of enterprise-wide marketing strategy. Aligns resources to accomplish department goals.

  • May lead and direct the work activities with full management responsibility for the performance and development of subordinate staff in accordance with corporate strategic direction.

May perform additional duties as assigned.

Reporting Relationship

Typically AVP or above

Skills, Knowledge & Abilities

  • Ability to effectively lead and execute marketing strategies and support multiple stakeholders and priorities 

  • Thorough knowledge of marketing management strategy and tactics as well as knowledge of company, department and insurance industry procedures and practices.

  • Proven ability to develop messaging that furthers CNA's brand, strengthens distributor relationships and positively positions CNA in the marketplace.

  • Strong interpersonal and communication skills. Ability to effectively interact with internal and external business partners. 

  • Detail oriented with good analytical skills, and ability to coordinate multiple tasks. 

  • Knowledge of Microsoft Office suite as well as other business-related software.

Education & Experience

  • Bachelor's degree with Master's preferred in marketing, or equivalent.

  • Typically a minimum of ten years of related work experience.

#LI-MR1

#LI-Hybrid

CNA is committed to providing reasonable accommodations to qualified individuals with disabilities in the recruitment process. To request an accommodation, please contact leaveadministration@cna.com .

About Us

At CNA, we are focused on success, individually and collectively. We pride ourselves on promoting a culture that challenges and engages people. We strive to connect people, departments and business areas, to function as a team, and to serve our customers and communities with professionalism and respect.

Our dedication to employee engagement, continuous learning and the open exchange of ideas is the cornerstone of our business. These ideals, combined with our focus on the customer, enable us to explore new market opportunities and build on our success.

Our values, culture and financial strength are what differentiates us from other employers and make CNA the place you want to work.

Diversity, Equity & Inclusion

CNA is committed to fostering a diverse and inclusive culture grounded in equity that supports our organization, clients, and communities by prioritizing talent and programs that represent our current environment and empower all employees and partners to be active allies and advocates for equality. Globally, our Employee Resource Groups — Advocacy for Visible & Invisible Disabilities (AVID), Asian Professionals for Excellence (APEX), Empowering Black Professionals (EBP), Generational Perspectives (GP), Organization of Hispanics and Latine Americanos (OHLA), Pride, Women Impacting Leadership (WIL) and Veterans — make CNA, and our communities, even stronger.

Corporate Social Responsibility

At CNA, we have a long standing commitment to the diverse communities in which we live and work. We actively make a difference for the greater good through partnerships, sustainability, initiatives, and working together for a better tomorrow. Corporate Social Responsibility is not one person, or one department, it's the entire enterprise coming together to make the world a better place.

#J-18808-Ljbffr

  • Business Unit Marketing Director

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States CNA Full time

    Business Unit Marketing Director page is loaded Business Unit Marketing Director Apply locations Chicago, IL, USA time type Full time posted on Posted 2 Days Ago job requisition id R-3401 You have a clear vision of where your career can go. And we have the leadership to help you get there. CNA seeks to offer a comprehensive and competitive benefits...

  • Business Development Director, Manufacturing Industry Unit-CPG

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Tephra Full time

    Business Development Director, Manufacturing Industry Unit-CPG The Business Development Director position is a key sales role within the Our Client Manufacturing Unit sales team for North America, responsible for executing regional sales and business development strategies for target companies within the Manufacturing Unit. The candidate will target...

  • Director Business Management

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Above Lending Full time

    Above Lending is a next-generation financial services company. We provide simple and transparent products aimed at helping our clients achieve their personal finance goals. With competitive rates and personalized support, our mission is to simplify the lending process and help borrowers attain financial well-being. We are committed to making credit more...

  • Business Development Director, Manufacturing Industry Unit-CPG

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Tephra Full time

    Description: Business Development Director, Manufacturing Industry Unit-CPG Position Summary The Business Development Director position is a key sales role within the Our Client Manufacturing Unit sales team for North America, responsible for executing regional sales and business development strategies for target companies within the Manufacturing...

  • Business Development Director

    Found in: Jooble US O C2 - 3 days ago

    Chicago, IL, United States Selby Jennings Full time

    Title : Director of Deal Sourcing Company Summary: We are currently partnered with a lower middle market M&A Advisory firm looking to add on talent at the Director level to their Deal Sourcing team. This candidate will have the opportunity to work directly with senior leadership to gain hands on learning and development on a highly acquisitive team...

  • Business Development Director, Retail Industry Unit-CPG

    Found in: Jooble US O C2 - 3 days ago

    Chicago, IL, United States Next City Full time

    The Business Development Director position is a key sales role within the Our Client Retail Unit sales team for North America, responsible for executing regional sales and business development strategies for target companies within the Retail Unit. The candidate will target sales of Our Client's entire portfolio of IT Outsourcing services including...

  • Director, Business Development

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Talent Acquisitions Group Inc - Executive Search Firm Full time

    Industry: Supply Chain Logistics Location: Remote The ideal candidate will have proven international/domestic origin management and freight forwarding sales experience with an emphasis on Business Development. Effective and strategic sales professional with a drive for revenue growth. Bachelor's degree in Business or related field (MBA a plus). The...

  • Director of Business Analytics

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Above Lending Full time

    Above Lending is a next-generation financial services company. We provide simple and transparent products aimed at helping our clients achieve their personal finance goals. With competitive rates and personalized support, our mission is to simplify the lending process and help borrowers attain financial well-being. We are committed to making credit more...

  • Business Development Director, Retail

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Tephra Full time

    The Business Development Director position is a key sales role within the Our Client Retail Unit sales team for North America, responsible for executing regional sales and business development strategies for target companies within the Retail Unit. The candidate will play a hunter role, responsible for acquiring new clients for Our client The candidate...

  • Remote - Business Development Director

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Parsons Commercial Technology Group Inc. Full time

    Rail & Transit Business Development Director, US West Parsons is looking for an amazingly talented Rail & Transit Business Development Director, US West to join our team! This Market Line includes design, planning, program and construction management for Rail & Transit projects. Our transportation portfolio includes road & highway, transit & rail, and...

  • director of marketing

    Found in: beBee jobs US - 1 week ago

    Chicago, Illinois, United States Rush & Company Full time

    Our client is a technology company that powers merchandise sales for the music & entertainment industry. They provide turn-key solutions for apparel & merchandise, design, logistics, and technology. This company has established themselves as a leader in the music & merchandise industry and are looking to expand their reach into other new markets. This is an...

  • Director, Business Development

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Goodway Group Full time

    As the Director, Business Development, you will be responsible for actively seeking opportunities to increase Goodway’s market share through the development of both client direct and long-term strategic agency partnerships. You’ll move the needle through prospecting and selling with a consultative mindset and developing relationships with key...

  • Business Development Director, Retail Industry Unit-CPG

    Found in: Jooble US O C2 - 3 days ago

    Chicago, IL, United States Next City Full time

    Description: Position Summary The Business Development Director position is a key sales role within the Our Client Retail Unit sales team for North America, responsible for executing regional sales and business development strategies for target companies within the Retail Unit. The candidate will play a hunter role, responsible for acquiring new clients...

  • Director of Hospice Business Development

    Found in: Jooble US O C2 - 1 week ago

    Chicago, IL, United States Wheeler Staffing Partners Full time

    Director of Business Development - Hospice Sales Location: Central Chicago, IL (requires significant travel across the region) Wheeler Staffing Partners is seeking a Director of Business Development to join our leading hospice care team. This pivotal role entails a mix of office duties and extensive travel throughout the Chicago territory to drive sales...

  • Director, Business Development

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Maxlite, Inc. Full time

    Job Type Full-time Description Regional Vice President, Business Development & Energy Solutions - CENTRAL Department: Sales Reporting: SVP, Sales Job Description: In your role as Regional Vice President, Business Development & Energy Solutions - Central, you will set strategy to drive incremental growth with our sales team for key ESCO (Existing and...

  • Brand Director, Retail Marketing

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Gtigrows Full time

    **Brand Director, Retail Marketing** at Green Thumb Chicago, Illinois, United States **The Role** Within the fast growing and everchanging cannabis industry, RISE has emerged as one of the industrys premier leaders in the retail dispensary landscape. With 65 open locations and licenses to scale to at least 114, we are in search of a talented and thoughtful...

  • Director of Product Marketing

    Found in: Jooble US O C2 - 3 days ago

    Chicago, IL, United States Northern Impact Full time

    Overview One of America's largest retailers is seeking a seasoned Product Marketing Director to spearhead marketing endeavors and drive growth for products. This pivotal leadership role offers an exciting opportunity within our rapidly expanding environment, positioning you as a key member of the company's marketing team. Your primary...

  • Business Development Director

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Freeman Company Full time

    Business Development Director (91794) Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, Freeman’s insights shape exhibitions, exhibits, and events that drive audiences to action. The integrated full-service solutions leverage a 96-year legacy in...

  • Director Business Development

    Found in: Jooble US O C2 - 2 weeks ago

    Chicago, IL, United States Maxlite, Inc. Full time

    Full-time Regional Vice President, Business Development & Energy Solutions - CENTRAL Sales Reporting: SVP, Sales In your role as Regional Vice President, Business Development & Energy Solutions - Central, you will set strategy to drive incremental growth with our sales team for key ESCO (Existing and New), Distributor Energy Teams, and National...

  • Global Director, Digital Marketing

    Found in: Jooble US O C2 - 3 days ago

    Chicago, IL, United States Archer Daniels Midland Full time

    Job Description Global Director, Digital Marketing - Remote - Any US office The Global Director of Digital Marketing will lead the digital marketing transformation, driving the planning, development and activation of new digital strategies and capabilities with the goal of increasing awareness of ADM's full pantry. They will drive engagement and...