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Marketing Manager
3 months ago
This is a hybrid role in Mountain View, CA, consultant must be able to come onsite 2-3 days/week
Required Skills:
Proven experience in partner marketing, digital marketing, or a similar role.
Proficiency in social media platforms and social selling techniques. Knowledge of SEO and SEM best practices is a must. Excellent content creation skills with a portfolio of previous work. Ability to analyze data and metrics. Strong project management skills and the ability to manage multiple initiatives simultaneously. Excellent communication and interpersonal skills. Experience with marketing automation tools a plus (e.g., HubSpot, Marketo, Mailchimp).Duties:
Reporting into a Group Marketing Manager, we are seeking a seasoned B2B marketer to join our team as a Digital Partner Marketing and will play a crucial role in driving successful marketing collaborations with our channel partners. This position focuses on empowering partners through enablement, enhancing social selling capabilities, executing impactful digital marketing campaigns, and creating co-owned content. The ideal candidate will have a strong understanding of the partner ecosystem, how small business generate demand via digital marketing. The role will focus on excellent communication skills, capable of building strong relationships and delivering measurable results. They will be responsible for crafting social media plans aligned to other marketing initiatives and produce co-branded/co-marketing campaigns and producing engaging marketing materials. This role demands a data-driven, and adaptable individual who can thrive in a fast-paced environment and contribute to our partner marketing efforts.
Enablement:
Develop and deliver co-marketing materials to enable partners to effectively market QuickBooks products. Create and maintain a comprehensive digital and social marketing plan with resources, tools, and best practices.Social Selling:
Collaborate with partners to craft compelling social selling strategies and campaigns. Provide partners with social media toolkits, guidelines, and content to enhance their digital presence. Monitor and analyze social selling metrics to optimize performance. Maintain QuickBooks partner social handles.Digital Marketing:
Plan, execute, and manage joint digital marketing campaigns with partners, including email marketing, webinars, and online advertising. Track and report on campaign performance, providing insights and recommendations for improvement. Stay updated on the latest digital marketing trends and technologies to ensure cutting-edge strategies.Content Creation:
Develop high-quality marketing content, including blog posts, whitepapers, case studies, videos, and infographics tailored for partner use. Collaborate with the internal stakeholder content teams and partners to ensure consistency and alignment with QuickBooks brand messaging. Repurpose and optimize existing content for various channels and formats.- **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
- **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
Benefits:
For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.
California Pay Equity:
For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).
