Digital Marketing Manager

3 days ago


Mountain View, California, United States Hawk Ridge Systems Full time
Exciting Opportunity for a Digital Marketing Manager at Hawk Ridge Systems

Hawk Ridge Systems, a leading provider of 3D design and manufacturing solutions, is seeking a highly skilled Digital Marketing Manager to join our talented marketing team. As a key member of our team, you will have the opportunity to make a significant impact on our online marketing efforts and drive business growth.

Key Responsibilities:
  • Develop and execute digital marketing strategies to increase website traffic, generate leads, and improve overall brand awareness.
  • Update and maintain SEO on new and existing website pages to improve search rankings and organic visibility.
  • Create and implement effective website funnels to guide visitors through the conversion process.
  • Optimize content and communications related to eCommerce conversion rate optimization.
  • Monitor analytics tools such as Google Analytics, HeatMap, and Search Console to track website performance and user behavior.
  • Analyze data and extract actionable insights to inform marketing strategies and improve ROI.
  • Manage and maintain digital marketing reports to track progress and communicate results to stakeholders.
  • Support the Content Marketing Director in deploying and running digital marketing campaigns.
Requirements:
  • Bachelor's degree in Marketing, Communications, Business, or a related field (preferred).
  • 3-5 years of experience in digital marketing, preferably in a B2B environment.
  • Proven track record of success in driving website traffic, generating leads, and improving conversions.
  • Strong understanding of SEO best practices and experience with analytics tools.
  • Proficiency in Marketo, Instapage, or WordPress Landing Page Builder.
  • Excellent written and verbal communication skills.
What We Offer:
  • Competitive compensation package.
  • Excellent medical, dental, life insurance, and long-term disability insurance.
  • 401(k) plan with company match.
  • Exceptional time-off benefits, including vacation, paid sick time, paid parental leave, and paid holidays.
  • Outstanding training, onboarding, mentoring, and coaching by successful marketing leaders.
  • Amazing growth opportunities providing unlimited opportunities for career development.

Hawk Ridge Systems is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive and supportive work environment that values diversity, equity, and inclusion.


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