Industry Marketing Manager
4 weeks ago
As an industry marketing manager, you are responsible for supporting our Industry practice teams in developing and managing demand generation programs to build awareness, drive and nurture leads, and accelerate opportunities to close. Reporting to the VP of GTM This position will collaborate closely with All Covered sales leaders, sales development, portfolio management, partners and internal marketing teams to plan and execute compelling activities. You will Lead and develop breakthrough campaigns that drive category awareness, enhance brand preference, promote engagement, and grow revenue and profit Identify and activate against customer insights that drive brand preference and loyalty.
Responsibilities
● Responsible for developing and executing marketing strategies that drive revenue growth and customer acquisition
● Generate sales pipeline through targeted ABM campaigns, lead nurturing programs, demand generation, regional events/tradeshows, and engaging content
● Conduct market research and competitive analysis to identify trends and opportunities
● Maintain a strong understanding of our B2B products & Services, target customer demographics, competitor analysis, and industry segments
● Partner with external agencies and content team to create compelling, personalized content and campaigns that resonate with our target audiences to build positive brand recognition
● Build, execute, measure, and optimize multiple marketing campaigns across multiple channels (owned, earned, shared, and paid), partnering with supporting teams to ensure successful tactic execution
● Define tactics from start to finish by proactively partnering with internal teams for email, web, social, advertising teams, and outside agencies to ensure successful delivery
● Assist in creating and managing customized marketing briefs for internal alignment and to share opportunities for collaboration across the company
● Work with internal teams to create and personalize content, nurture assets, sales enablement materials, and create strategically aligned marketing plans
● Conduct and review research to support program and campaign development; identify, resolve, and escalate campaign risks or issues hindering delivery of tactics
● Propose and validate audience, messaging, and channels for campaign advertising and amplification
● Leverage marketing analytics and reporting platforms to determine campaign success criteria, manage campaign status reports, and continuously audit and improve the digital experience and outcomes
● Build and maintain collaborative relationships with internal stakeholders and subject matter experts to align on market opportunities, objectives, benchmarks, messaging and audience targets, and content to ensure campaign success
● Stay abreast of emerging digital technologies, media opportunities, approaches, and strategies
Qualifications
● Bachelors – preferably in marketing or communication related field
● 8+ years of experience in marketing ideally within a B2B environment
● Have a high level understanding of technology categories such as cloud, security and generative ai
● Experience building and delivering marketing campaigns, events, executive and key account programs
● Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders but also able to work independently and thrive in ambiguity
● The experience and passion to think creatively and generate ideas on how to build robust and unique 1:1 campaigns
● Excellent verbal, written, and interpersonal skills
● Data-driven, you have a grasp on crucial marketing KPIs and what levers to pull to optimize your campaigns to drive performance
● Hands-on execution ability with effective Project management, time management, prioritization, organizational skills, accuracy in performance, ability to anticipate the needs of sales and details driven
● Exhibit initiative, a sense of teamwork, ability to multitask, optimistic, approachable, and a "can-do" attitude
● Demonstrates creative spark as expressed in ideas for messaging, creative design, etc.
-
Email Marketing Expert
2 weeks ago
Los Angeles, United States Top Growth Marketing Full timeBased on experience (hourly + 2 bonuses a year) Hourly Top Growth Marketing (TGM) helps grow eCommerce brands. The main ways we do this is via social/search ads + email/SMS. We use channels like Meta (Instagram/Facebook), Google, Snap, TikTok, Pinterest, Twitter, Taboola, Criteo, Klaviyo, Shopify, etc. We're a performance-driven customer acquisition...
-
Director, Partner Marketing
5 hours ago
Los Angeles, United States Marketing Deluxe Full timeBally Sports’ mission is to build a transformative, participatory sports platform, anchored by the most exclusive and relevant live professional games, that provides fans a year-round opportunity to engage with content and communities they are most passionate about. We are looking for a Director, Partner Marketing who will be an outstanding addition to our...
-
Marketing and Sales Assistant
1 week ago
Los Angeles, United States A&Z Marketing Inc. Full timeA&Z Marketing is inspired to be the most admired, value-driven, and agile marketing and sales consulting firm in the industry! We continue to set the standard for excellence in customer acquisition and establishing a repeat customer base for our clients. We represent one of the most renowned beverage delivery clients across the globe and need some additional...
-
Territory Sales Manager
4 weeks ago
Los Angeles, United States Building Industry Partners Full timeJob DescriptionJob DescriptionNASL is seeking a talented Territory Sales Manager to nurture and grow current lamination/fabrication/finishing customer relationships and have the drive to prospect new relationships for our door/window/cabinet and mouldings offerings as the subject matter expert for all products to your customers, educating and troubleshooting...
-
Marketing Manager
11 hours ago
Los Angeles, United States Solomon Page Full timeOur client, a plus-size women's brand, is looking for a Marketing Manager to join their team for a 7 month contract to cover a maternity leave! This role will work primarily remote but must be local to the greater Los Angeles area to visit the office as needed. Responsibilities: Lead the department, overseeing all activities and ensuring alignment with the...
-
Marketing Manager
2 weeks ago
Los Angeles, United States GeBBS Consulting Full timeGeBBS is a leading provider of coding services in the United States and is looking for a big brand manager who can continue to manage and developthe GeBBS image and identityin the HIM market space. Qualification s: MUST have B2B marketing experience. Looking for a strong ABM and big brand management background, not digital marketing. Excellent leadership and...
-
Marketing Manager
1 day ago
Los Angeles, United States Solomon Page Full timeOur client, a plus-size women's brand, is looking for a Marketing Manager to join their team for a 7 month contract to cover a maternity leave! This role will work primarily remote but must be local to the greater Los Angeles area to visit the office as needed. Responsibilities: Lead the department, overseeing all activities and ensuring alignment with the...
-
Marketing Manager
4 weeks ago
Los Angeles, United States Adeline Clothing Full timeAs the Marketing Manager at Adeline Clothing, you will play a pivotal role in driving the brand's growth and visibility in the online marketplace. You will be responsible for developing and executing strategic marketing initiatives to enhance brand awareness, attract new customers, and foster customer loyalty. Key Responsibilities: Develop and implement...
-
Talent Management Assistant
2 days ago
Los Angeles, California, United States Industry Entertainment Full timeIndustry Entertainment is looking for a highly motivated and hard working assistant to cover two senior managers in the talent department. Notable experience in a similar industry position highly preferred as well as a strong interest in the talent management business. Qualified candidates will have a strong work ethic, great organizational skills, strong...
-
Marketing Manager
4 weeks ago
Los Angeles, United States Whippy Full timeAs a Marketing Manager at Whippy, you will responsible for driving our brand's growth and inbound sales channels. Think of yourself as the intersection between Product & Sales. You will be the first marketing hire so you must also be an individual contributor who will be pivotal in creating the framework for scaling this out. What you'll do Spearhead...
-
Marketing Manager
4 weeks ago
Los Angeles, California, United States Synapse International Full timeTopasia USTopReap is a global company that provides one-stop renewable resource logistics online service platform with multiple modes, committed to providing customers with innovative, fast, and reliable renewable resource logistics services. As logistics and industry experts, we have decades of experience in the logistics industry and a professional team of...
-
Market Manager
3 weeks ago
Los Angeles, United States 7-Eleven Full timeAre you looking for an exciting fast-paced work environment where you will typically lead a group of 8-10 Area Leaders with responsibility for approximately 100 – 150 stores? The Market Leader assists and counsels Area Leaders and Store Operators (store managers and franchisees) in the daily operations of their stores with a goal to maximize sales and...
-
Industrial Account Manager
3 weeks ago
Los Angeles, United States TE Connectivity Full timeThe Americas Sales team for TE Connectivity's Industrial Business Unit has a vision of success in the market with a passionate organization that delivers unique solutions to our customers. We are seeking team members to help us make this vision a reality. In this exciting role, you will be responsible for establishing and maintaining strong business...
-
Industrial Account Manager
5 days ago
Los Angeles, United States TE Connectivity Full timeThe Americas Sales team for TE Connectivity's Industrial Business Unit has a vision of success in the market with a passionate organization that delivers unique solutions to our customers. We are seeking team members to help us make this vision a reality. In this exciting role, you will be responsible for establishing and maintaining strong business...
-
Marketing Coordinator Restaurant
2 days ago
Los Angeles, United States Access Consulting Careers Full timeDescription We are hiring a team of individuals with backgrounds in the Restaurant, Bar, Fitness, Cosmetics, and related industries for our progressive marketing campaigns. With the entire landscape of our businesses adapting to the current climate, we still have an expansive client portfolio with brand awareness objectives in motion. Our energetic, team...
-
Sr Marketing Manager
5 days ago
Los Angeles, United States Virtual Full timeVaco is working with a client in the Food Production industry who is looking for a qualified Sr. Marketing Manager to help join and build up their marketing team. As a Sr. Marketing Manager key job responsibilities will include, developing measurable business strategies, implementing marketing plans, and digital marketing support. This opportunity is located...
-
Marketing Manager
3 weeks ago
Los Angeles, United States APEX Service Partners Full timeAbout Apex Service Partners: Apex Service Partners – California/Hawaii is expanding its marketing team. We are seeking a seasoned Marketing Manager with comprehensive expertise in traditional and digital marketing strategies to enhance our brand presence and drive business growth. Job Overview: The Marketing Manager for the California/Hawaii region will...
-
Jr Marketing Manager
6 days ago
Los Angeles, United States Need Pastel Full timeQualifications Must understand Msica Regional Mexicana 3+ years of marketing experience in a similar role in the music industry Highly organized and detail-oriented Ability to multi-task and problem solve, work well under pressure, and manage time well Experience managing complex, collaborative projects Demonstrated history of going above and beyond...
-
Jr Marketing Manager
1 month ago
Los Angeles, United States Need Pastel Full timeQualifications• Must understand Música Regional Mexicana• 3+ years of marketing experience in a similar role in the music industry• Highly organized and detail-oriented• Ability to multi-task and problem solve, work well under pressure, and manage time well• Experience managing complex, collaborative projects• Demonstrated history of going above...
-
Senior Marketing Manager
2 weeks ago
Los Angeles, United States ACRE Full timeAcre has partnered with an energy SaaS startup that is revolutionizing the way commercial and industrial businesses reduce energy costs and enhance resilience. Through their highly engineered software platform, they educate C&I businesses (Fortune 500 to small shops) on all available energy technologies and advise them on what solutions work best to suit...