Brand Product Manager

1 week ago

New York, United States Designer Brands (DSW, Camuto Group) Full time

Brand Product Manager
General Summary
Responsible for leading the day-to-day of product lifestyle management, from concept and creation to market launch and beyond ensuring on time delivery for key product milestones. Support the Director DTC Buying & Product Management in creating and executing to strategic plans that meet the business objectives that aligns with brand identity and customer needs. This position is HYBRID to our NYC office.


Reports to:  Director DTC Buying & Product Management


Essential Duties and Responsibilities:
•    Accountable for combining many points of information to inform decision making, while combining both qualitative and quantitative data to define, assess, execute and recap opportunities and drive product growth and advances. 
•    Leverages consumer and marketplace insights and translates them in impactful product narratives that resonates with the brand and customer. 
•    Manages and leads the tactical day-to-day operations of the product lifecycle and is the liaison with design, development, sales, merchandising and marketing to drive category expansion through cross-functional communications and operations.
•    Supports the Exclusive Brands or Licensed Brands within the Designer Brand portfolio while continuously understanding the brand(s) DNA and customer profile. 
•    Supports Director DTC Buying & Product Management in balancing white space with core business to optimize expansion while mindful of margin and efficiency targets.
•    Responsible for creating and communicating a vision for product categories, driven through strong storytelling and consumer-right product strategies. 
•    Serve as the business spokesperson at key product creation meetings to direct the team agreement of the product line, costing, and pricing needs of consumers, key markets, and channels. 
•    This person will be line planning and briefing to the appropriate style/SKU level to optimize productivity, margin and revenue.
•    Develop pricing segmentation strategies that maximize profitability while remaining competitive in market
•    Monitor product performance and sales metrics to make data driven decisions to optimize product assortment and drive growth


Required Skills:
•    Bachelor’s degree or equivalent relevant experience required.
•    5+ years’ experience in footwear, apparel, accessories, product management.
•    Proven working knowledge of footwear industry, including technology and product development, materials, trends and the overall marketplace.
•    Strong product knowledge and understanding of global markets and competitors.
•    Strong business acumen, merchandising and analytical skill sets. 
•    Exceptional follow-through skills and attention to detail.
•    Ability to effectively communicate and influence, including the ability to develop, manage, maintain strong and effective cross functional relationships within the organization.


Competencies
Strategic Thinking – Creates and effectively communicates long term vision. Keeps team’s work aligned to strategy. Creates and adjusts plans. Understands big picture to constructively challenge the status quo. Generates new ideas. Encourages innovation. Manages change effectively. Knows internal strengths and weaknesses.

Leading & Motivating – Models and supports DSW values. Assesses, identifies, retains and develops talent. Builds complementary teams. Motivates, supports and challenges associates. Resolves conflict. Makes tough decisions. Provides timely feedback. Works with and through others to exceed expectations of customers (internal/external)

Managing for Results – Produces sustainable results consistently. Holds team accountable. Recognizes and resolves complex problems. Understands underlying issues and addresses root causes. Measures, analyzes quantitative information and presents it effectively. Seeks input from others. Makes timely decisions.


Experience:
•    5+ years of relevant experience


Preferred Qualifications:
•    Product management experience in Footwear, apparel, and or accessories
•    Excellent communication skills and attention to detail
•    Exceptional follow through
•    Strong leadership skills to lead cross functional partners


Education:
•    Bachelors degree or relevant experience preferred 

 

The estimated pay range for this position is $83k to $125k. The successful candidate’s actual salary offer will take into account a wide range of job-related factors including skill sets, years and nature of relevant experience, training, pay rates of associates in similar positions, the candidate’s location, and other organizational needs. The estimated pay range has been adjusted for the applicable geographic differential. This range does not include benefits such as health insurance, paid or unpaid time off work, and retirement unless required by law.

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