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Community Relations Manager

2 months ago

Fort Oglethorpe, United States Regency Senior Living Full time
ROSEWOOD – JOB DESCRIPTION

COMMUNITY RELATIONS COORDINATOR:  To be a community ambassador for our beautiful, Assisted Living/Memory care community. This is a full-time salaried position, 40+ hours a week. You will be marketing our community to prospects as a great place to live and building our community referral relationships. Lead in the planning and executing of community events for the public and referral partners.       

Our Core Principles:
  • Service and growth: We will be passionate about caring for and serving our residents, their families and in seeking new residents.
  • Leadership: We will seek to build effective leaders at every level of the organization. 
  • Simplicity: We will focus on the fundamentals.
  • Improvement: We will get better each day.
  • Stewardship: We will be good stewards of all our resources.
  • Attitude: We will enthusiastically support each other in accomplishing our mission and goals.
  • Perseverance: We will never give up.
                                     
ESSENTIAL DUTIES AND FUNCTIONS: Full Time Salaried Position 
  • Develop and execute marketing and sales plans to achieve company sales goals in lead generation, tour traffic and census growth.
  • Create and implement marketing campaigns for social media channels, website, billboard and TV that drive users to take action and engage with our community. 
  • Analyze metrics to measure effectiveness of marketing campaigns.
  • Manage marketing budget allocated for campaigns.
  • Develop referral partnerships with assigned accounts and other influencers to encourage active utilization of our community, meet account call objectives, coordinate referral prospects with community consultant. 
  • Develop and host events that generate community awareness and engagement with Rosewood.
  • Maintain/record account calls, emails, texts and fax documents to influencers/referral contacts with appropriate next steps in CRM (Eldermark).  
  • Attend various associations and senior organization networking events, Make presentations as appropriate.
  • Conducts as directed by ED: tours, telephone inquiries, home visits and pre- move in meeting. Assist with admission paperwork as needed.
  • Performs other duties and tasks as assigned or required, duties are subject to change.

Qualifications:
  • 1-3 years proven sales experience, social media advertising, marketing programs/ campaigns and project management.
  • Proficiency in excel/word, creative design/ laptop use.
  • Strong positive communication skills, written and verbal, strong organization skills.
  • Ability to work independently and collaboratively, driven for results.
  • Knowledge of senior living or healthcare is a plus.

Benefits: 
  • Paid vacation- 40 HRS after 6 months, 80 HRS after 12 months. 
  • 401K.
  • Dental/medical plans. 
  • Life insurance. 
  • Free Telehealth for associates and family. 
  • Insurance available from 1st day.
  • 6 paid holidays annually. 

If you are outgoing, a memorable team player with a desire to positively impact the community we serve, we would love for you to be a part of our team