Senior Digital Marketing Manager

4 weeks ago


Mount Ida, United States Shangri-La Full time

We are looking

for someone who: Has a degree in Marketing, Business Administration, or a related field. Has proven experience in digital marketing, preferably in the hospitality industry or a similar field. Has in-depth knowledge of digital marketing channels, including search engine marketing (SEM), social media advertising, display advertising, email marketing, and content marketing. Has strong understanding of web analytics tools, such as Adobe Analytics, to track and analyze digital marketing performance. Is proficient in utilising digital advertising platforms, such as Google Ads, Facebook Ads Manager, TikTok Ads, and other relevant platforms. Has experience in managing and optimising paid search and paid social campaigns to achieve desired outcomes and ROI. Is excellent in analytical skills with the ability to interpret data and make data-driven decisions. Has creative mindset with the ability to recommend persuasive content for digital marketing campaigns. Has strong project management skills to handle multiple campaigns and initiatives simultaneously. Has excellent communication and interpersonal skills to collaborate with internal teams, external vendors, and stakeholders. Is up-to-date with the latest digital marketing trends, techniques, and industry best practices. Has ability to adapt to a fast-paced and dynamic environment, demonstrating flexibility and agility in decision-making. Has strong organizational skills with attention to detail and the ability to meet deadlines. Is proactive and self-motivated, with a passion for driving results and achieving marketing objectives.

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