Senior Product Marketing Manager – Asset Management

6 months ago

New York, United States SS&C Technologies Holdings Full time
Job Description

Sr. Product Marketing Manager - Asset Management
Locations: NYC or Quincy MA - Hybrid
Salary: $125k - $150k  

Get To Know The Team:

The SS&C Global Marketing team is a smart, creative, and optimistic team who believe that hard work, collaboration and constant communication are the way to achieve great results.

We’re a diverse group located all over the world, from New York and London to Singapore and Tokyo. In our off time you can find us volunteering in our local communities, pottering in our gardens, raising children and traveling to interesting parts of the world in non-COVID times; we love sharing Netflix recommendations and we’re always up for a good debate on where to find the best pizza in New York, Sunday roast in London, and chili crab in Singapore.

Why You Will Love It Here

  • Flexibility: Hybrid Work Model & a Business Casual Dress Code, including jeans
  • Your Future: 401k Matching Program, Professional Development Reimbursement
  • Work/Life Balance: Flexible Personal/Vacation Time Off, Sick Leave, Paid Holidays
  • Your Wellbeing: Medical, Dental, Vision, Employee Assistance Program, Parental Leave
  • Diversity & Inclusion: Committed to Welcoming, Celebrating and Thriving on Diversity
  • Training: Hands-On, Team-Customized, including SS&C University
  • Extra Perks: Discounts on fitness clubs, travel and more

What You Will Get To Do:

 SS&C is searching for an experienced Product Marketer to join our global Product Marketing team. This person will focus on our B2B Asset Management segment, where we target buyers in retail investment management, institutional investment management, and brokerage-dealer firms across the globe. This person must balance an expert-level insight into the market and competitive landscape, detailed analysis of customer priorities, and broad knowledge of SS&C’s solutions and offerings. As the voice of the market, the Senior Product Marketer will drive the development of positioning and messaging that resonate with buyers and empowers success of product launches and our sales channels. Successful candidates should also have demonstrated success in bringing new SaaS products and features to market, having worked cross functionally on multiple releases.

  • Research and understand market, product, and competitive dynamics and socialize findings and recommendations with Sales, Product Management, and Marketing
  • Support content development initiatives including guidance on our content strategy and writing of assets such as blog, video, web demo, web content and social posts.
  • Understand and document our buyer and customer journeys for each of our target segments: the who, what, when and why behind the decisions they make and their value drivers. Then take action to improve marketing, sales, product, services, and customer success.
  • Develop product positioning and messaging that resonates with our target buyer personas. Use this messaging to help us drive our global and regional marketing programs.
  • Understand the competitive landscape globally—be an expert on our competition and how they are positioned. Communicate relevant information to our sales team.
  • Develop a marketing plan for SS&C’s products in conjunction with product marketing leadership and our broader marketing team, including key activities to support the acquisition of new customers and the retention of existing customers.

What You Will Bring:

  • Undergraduate degree in a relevant field
  • Five to seven years working in Asset Management ecosystems and at least 3 years’ experience in product marketing
  • 2+ years in FinTech/B2B SaaS experience
  • Must have B2B Experience
  • Exceptional written and verbal communication skills - Must have experience crafting and evangelizing product messages, developing creative product marketing content and comfortable presenting to customers and sales teams alike
  • Ability to master complexity and convey complex concepts in simple (but not simplistic) terms
  • Empathy for customers, and passion for helping them
  • Self-starter personality and comfort with ambiguity

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