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Area Director of Sales
3 months ago
Loews Arlington Hotel and Convention Center is a state-of-the-art, full-service meetings and resort destination that caters to groups of all sizes, as well as families who are looking for a world-class experience in the epicenter of the premier sports and entertainment district in the country. Centrally located between Dallas and Fort Worth between iconic sports stadiums, Globe Life Field, home of the 2023 World Series Texas Rangers and AT&T Stadium, home of the Dallas Cowboys, the 888-room resort features five restaurants and lounges, two pools with an authentic sandy beach, cabanas and a water slide as well as a fitness center, full-service spa and salon and 266,000 square feet of meeting and event space.
Purpose:
This position requires a progressive Sales executive, a strong leader who can successfully/strategically market multiple properties, build an exceptional sales team, and develop and implement ongoing strategic initiatives that will positively impact hotel revenues and profits. The position is responsible for selling, administration, planning, and communications. Sales personnel development, ongoing training, coaching and counseling are also critical components of this position.
Essential Functions and Responsibilities:
Develop and update annual strategic business plan which includes market initiatives by segment Develop initiatives, promotions, packages and campaigns to ensure successful consumer response and positively impact market yield and RevPar Maintain accurate forecasting for all group/transient segments while identifying value periods Establish programs and direct sales efforts to achieve group and transient goals while building ongoing relationships with customers Monitor sales production and adjust sales activities, account coverage and sales priorities as necessary to achieve plan goals Establish account qualifications criteria and use market research and resources to identify priority markets and accounts; assign sales managers to assure coverage of all major markets Develop active communications and close rapport with Convention & Visitors Bureau, National Sales Offices, Planners Associations and other sources of sales information and support Recruit, select, train and motivate sales department to realize their potential and develop individuals for advancement. Assure understanding of position descriptions, goals and standards of performance for sales department personnel; conduct formal semi-annual evaluations and provide ongoing coaching and counseling.Qualifications:
Opening/Pre-opening experience – preferred Excellent communication skills – oral and written Excellent networking, negotiation and presentation skills required Ability to envision/create new strategic ideas to drive sales and revenues Must be a skilled leader, have strong organizational skills, and have thorough knowledge and understanding of hotel operations. Ability to work flexible schedule to include weekends and holidays Travel required Strong analytical and presentation skills Ability to form strong internal and external partnerships and influence decision making Proven aptitude analyzing data and industry trends using business intelligence solutions Proficiency with MS Word, Excel and PowerPoint, Preferred proficiency in FDCRequired Qualifications:
Microsoft Office Applications to include Excel, Adobe Reader, Word, and PowerPointEducation:
Bachelor’s degree in Hospitality Management, Business Administration or other similar majorExperience:
5-7 years hospitality, sales experience in a high volume and luxury hotel or resort