Lead Conversion Data Management Manager

2 weeks ago


Milwaukee, United States Rexnord Full time

JOB REQUIREMENTS: Position: Lead Conversion & Data Management Manager Reports To: Director, Commercial Excellence Location: Remote Position Summary: Seeking a highly motivated demand generation & data managementprofessional to drive lead-to-revenue management and improved data integrity for PES North America. The successful candidate will develop and implement processes around demand-generation, CRM hygiene & accountability for sellersand customer master data. Major Responsibilities: Collaborate with the digital team to implement lead-to-revenue management processes across PES North America, driving market-qualified leads and ensuring strong sales funnel conversion with the sales teams. Analyze lead conversion rates from diverse sources and propose adjustments based on close rates. Leverage ZoomInfo\'s platform to identify and engage key withdecision-makers in target markets. Use its rich data and insights for personalized marketing campaigns and sales outreach. Generate high-quality leads through various inbound and outbound strategies. Implement nurturing campaigns to move leads through the sales funnel effectively. Develop visual dashboards that provide real-time insights into lead conversion metrics & new customer acquisition. These dashboards will empower our team to track progress, identify bottlenecks, and make informed decisions. Assist in holding the sales team accountable for lead conversion. Monitor performance, identify gaps, and collaborate with reps to drive results. Develop and maintain process narratives, work instructions and standard operating procedures for major business processes related to customer master data and lead management. Liaise with data stewards to maintaina highlevel of data integrity for customer master data. Collaborate with IT to understand a recently developed data transformation tool for cleansing data and produce detailed job instructions. Ability to work with multiple stakeholders/senior management/cross-functional teams. Required Education / Experience / Skills: Bachelor\'s degree in Marketing, Business, Data Analytics or related field. 2 years experience in Sales Operations or Data Management preferred. Skilled in digital marketing and lead management systems & processes preferred Familiarity with CRM systems, ZoomInfo and data visualization tools. Proven experience in B2B marketing, preferably in the OEM and distribution sectors. Experience in lead generation and nurturing. Excellent analytical skills and experience with marketing metrics and reporting. Ability to work in a fast-paced and dynamic environment. High level of personal initiative, energy and ownership of business results. Ability to manage multiple projects and work to tight deadlines. Strong presentation and communication skills for... For full info follow application link. Equal Employment Opportunity Employer: Female/Sexual Orientation/Gender Identity/Minority/Veteran/Disabled ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/D0E285F35458490B



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